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MG Astor – A Technophile’s Delight

Each time MG Motor announces a new car, excitement levels amongst new car buyers reaches a frenzy of sorts. While a big reason for that is because MG Motor has walked the talk by successfully delivering three products in 18 months and is now gearing up for the launch of its fourth product, the much-awaited MG Astor, happening within 24 months of their arrival in India, the main reason should be attributed to all the new Tech that MG packs into their cars, making them truly a Technophile&rsquo...

MG introduces Astor SUV with India’s First Personal AI Assistant and First-in-Segment Autonomous Level 2 Technology

MG Motor India today unveiled the industry-first personal AI assistant and first-in-segment Autonomous Level 2 technology, to be featured in their upcoming mid-size SUV – Astor. MG aims to further its auto-tech focus by building on the concept of Car-as-a-Platform (CAAP) of possibilities and services. MG is working on emerging technologies like Artificial Intelligence (AI) to enable the development and application of services and subscriptions to support the ‘on-demand in-...

MG Motor reveals para-athlete and Arjuna Awardee Deepa Malik as voice of personal AI assistant in its upcoming SUV – MG Astor

A disruptor in the Indian automotive industry, MG Motor India aims to deliver a unique voice experience with a personal AI assistant in the upcoming SUV – MG Astor. The British automaker announced that the voice would be powered by none other than Paralympic athlete and Khel Ratna Awardee Dr. Deepa Malik.  Called ‘The Woman on Wheels’, Deepa has enlisted herself in record books for several driving feats across deserts & mountains. The woman extraordinaire will hu...

MG Motor India unveils Astor, with personal AI assistant and Autonomous technology

MG Motor India has unveiled MG Astor, India’s first SUV with personal AI assistant and first-in-segment Autonomous (Level 2) technology. Astor is based on the MG’s successful global platform, ZS.   Based on MG’s design philosophy of Emotional Dynamism, Astor’s contemporary style will connect with consumers. It has a prominent Bold Celestial Grille that makes a solid on-road impression. The SUV poses an elegant and ready-for-action stance&nbs...

MG becomes first automotive company in India to bring an industry-first service under Car-as-a-Platform model with Astor

MG Motor India today announced the Car-as-a-Platform (CAAP) subscription model for its recently launched SUV, Astor. As MG turns its vision into reality, the industry-first concept of Car-as-a-Platform brings endless possibilities and software as a disruptor along with a host of service partners in Astor. The SUV will feature on-demand in-car services and subscriptions in the areas of utility, entertainment, security, consumer payment, and more in near future. MG has partnered with Jio for...

MG Astor sold out for 2021

MG Motor India opens bookings for Astor today and the car was sold out in minutes, deliveries will commence from 1st November 2021. The carmaker aims to deliver 5000 units within this year.  The customers can now book Astor for 2022 through the company’s official website or by visiting an authorized MG showroom.  Mr. Rajeev Chaba, President and MD, MG Motor India, said, “MG Astor is a premium mid-segment SUV with elegant exteriors, luxurious interiors, and futurist...

MG Astor debuts on Indian roads with more than 500 deliveries on Dhanteras

After receiving a good response for Astor, India’s first SUV with personal AI assistant and first-in-segment Autonomous (Level 2) technology, MG Motor India has delivered the first batch of more than 500 vehicles to customers on the auspicious occasion of Dhanteras. This is particularly special considering acute shortage of chips. The company is trying its best to improve the availability to meet its initial target of 4000-5000 deliveries by December end 2021. ...