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Preferred by those who like to be chauffeured around, the Audi A6, always enjoyed the image of a sedan where most of the times it was the backseat occupants who waxed eloquent about its virtues more than its drivers did. However, all that is about to change with the arrival of the all new Audi A6. This is a sedan that implores you to drive it from the minute you set your eyes on it. For starters, the A6, is now, all grown up. Not only is it slightly wider (1886mm) but it is also both, long...
Audi’s executive sedan, the A4, was a hit from the moment it was launched in 2008, and continues to entice buyers despite rivals equally comparable products such as the Mercedes-Benz C-Class and BMW 3-Series. Over the years, we have driven the A4 with different engine configurations and have always come away hugely impressed with the sedan. Remember the 3.0-liter TDI engine? Aha! We knew we’d get your undivided attention, the minute we mentioned that one! Anyway, coming back to th...
Audi India is beginning its electric journey in India with the much-awaited e-tron which is all about noiseless and emission-free driving. Will India warm up to this luxury EV that costs upwards of a Crore? We took the e-tron 55 quattro variant for a spin and here’s what we think about it. Look at the e-tron from the outside and you’ll feel as if Audi has gone to great lengths to ensure that there is nothing radical about the e-tron’s outward appearance. Quite f...
While the German car manufacturer, Audi, has some of the finest cars on offer, Audi fans will agree that the Q5, which sits between the Q3 and the Q7 has in the past, received somewhat of a tepid response from enthusiasts. Now, after a brief hiatus, the Q5 is back to take on BMW X3 and Mercedes GLC. Will things be any different this time around? We tell you… Take a look at the Q5 and you’ll see that not much has changed from the outside. The Q5 continues to flaunt a clean ...
Audi India salutes COVID-19 Warriors
Audi, the German luxury car manufacturer, today announced its ‘Salute to COVID-19 Warriors’ initiative in gratitude of the services rendered by essential workers. Audi customers who are leading the battle against the novel coronavirus from the front line can avail of a complimentary disinfection / cleaning of interiors, exterior cleaning and general check-up of their Audi, along with a courtesy car pick-up and drop. Commenting on the announcement, ...
Audi India opens bookings for the all-new Audi RS 7 Sportback
Audi, the German luxury car manufacturer, today announced the commencement of bookings for the all-new Audi RS 7 Sportback. In its second generation, the Audi RS 7 Sportback offers improved performance and efficiency. Deliveries of the performance model will commence from August 2020 and this wide-bodied five-seater can be booked with an initial amount of INR 10 Lakhs. Exclusivity, customization and personalization are key to the all-new Audi RS 7 Sportback. Customers can book ...
All-new Audi RS 7 Sportback drives in
Audi, the German luxury car manufacturer, today announced the launch of the all-new Audi RS 7 Sportback in India. More versatile than ever before, the Audi RS 7 Sportback is now available as a wide-bodied five-seater and showcases improved performance along with enhanced efficiency delivered by a mild hybrid system. Highly customizable, the Audi RS 7 Sportback is priced from INR 1.94 Crore. Customer deliveries commence in August 2020. Commenting on the launch, Mr. Balbir Singh Dhillon, Hea...
Audi India opens bookings for the ultimate Q: the all-new Audi RS Q8
Audi, the German luxury car manufacturer, today announced the commencement of bookings for the all-new Audi RS Q8. The fastest series production SUV on the Nürburgring, the Audi RS Q8 is the ultimate high-performance machine that boasts outstanding performance, unrestricted everyday usability and a vast customization menu with regard to design and drive. The Audi RS Q8 can be booked with an initial amount of INR 15 Lakhs. Commenting on the announcement, Mr. Balbir Singh Dhillon,...
Audi India introduces one App for ‘All Things Audi’
Audi, the German luxury car manufacturer, today announced the next big step in its Digitalization journey with the roll-out of the enhanced ‘myAudi Connect’ App for Audi customers. In a first, the ‘myAudi Connect’ App will also cater to potential customers and Audi fans. With exciting customer-centric features, this latest version of the App offers several additional functions including a login for Audi Club India members, payment options to enable i...
Audi India announces #ReadyToDrive Service Campaign
Audi, the German luxury car manufacturer, today announced its #ReadyToDrive Campaign that comprises of several new service initiatives and aftersales benefits. In line with Audi India’s customer-centric approach, this campaign includes savings on brake pads, brake discs and brake pad sensors, Audi Genuine Accessories and merchandise (including the online Audi Shop), myAudi Connect (Dongle), Extended Warranty, Service plans and Comprehensive Service Value Package. Comm...
Audi India drives in Audi Q8 Celebration model for the festive season
Audi, the German luxury car manufacturer today, announced a new model, the Audi Q8 Celebration as the brand prepares to kick-start the festive season in India. Priced at INR 98.98 Lakhs Ex-Showroom, the Audi Q8 Celebration is equipped with a powerful yet efficient 3.0L TFSI engine that generates 250kW (340hp) and 500Nm of torque, propelling the car from 0-100kmph in 5.9 seconds. Richly equipped, comprehensively connected and tough enough for off-road duty, the Audi Q8 55 TFSI i...
Audi, the German luxury car manufacturer, today announced the launch of its tauter and sportier Audi A4 sedan in India. The new Audi A4, in its fifth generation, boasts a new design and a more powerful 2.0-litre petrol engine that generates 190 hp of power and 320 Nm of torque. Prices for the new Audi A4 start from INR 42,34,000 Ex-showroom in India. Commenting on the launch, Mr. Balbir Singh Dhillon, Head of Audi India, said, “We are extremely happy to start the...
Audi India drives in the striking new Audi S5 Sportback
Audi, the German luxury car manufacturer, today announced the launch of the new Audi S5 Sportback in India. Powering the latest Audi S5 Sportback is a 3.0-litre, twin-turbo TFSI petrol engine delivering 354 hp and 500 Nm of torque, mated to an 8-speed Tiptronic gearbox that sends power to all four wheels. The four-door sports coupe is being brought to India via the CBU route and is priced from INR 79.06 lakhs (ex-showroom). Commenting on the announcement,...
Audi India announces extension on Standard Warranty, Extended Warranty and Service Plans
Audi, the German luxury car manufacturer today, announced an extension on Standard Warranty, Extended Warranty and Service plans for its customers in India. For all Audi customers whose Standard Warranty, Extended Warranty and Service plans were set to expire during the lockdown per iods of April, May and June 2021, an extension of their policy till 30th June 2021 will be applied. This initiative is a part of Audi India’s relentless focus on Customer Centricity. Mr. Balbir...
Virat Kohli continues association with Audi India
Virat Kohli, batsman extraordinaire, captain of the Indian cricket team, continues his association with Audi India, the German luxury automobiles manufacturer. Virat has been associated as a friend of Audi India since 2015 but has been driving an Audi since 2012 when he first bought his car. Virat loves the drive experience of Audi cars and has expressed his fondness for these fine automobiles on several occasions. “Whether it’s behind the steering wheel or on the pitc...
Audi India opens bookings for its all-electric SUVs - Audi e-tron and Audi e-tron Sportback
Audi the German luxury car manufacturer today, commenced bookings for its all-electric SUVs – the Audi e-tron and the Audi e-tron Sportback in India. The perfect embodiment of the future, but in the present, these electric SUVs are powered by a dual-motor setup. The Audi e-tron and the Audi e-tron Sportback are each uniquely different. The Audi e-tron is a dapper, broad SUV with a well-defined straight roof. For customer who appreciate design and want to stand apart - the Aud...
Audi India recognizes its Doctor customers for being COVID-19 Warriors
Audi, the German luxury car manufacturer, today announced a special initiative exclusively for doctors who own an Audi. As a token of gratitude, Audi India along with its dealer partners is offering a complimentary scheduled service (which covers engine oil, oil filter, dust and pollen filter, air filter and related labour costs) that is due, along with a complimentary sanitization at any Authorised Audi India Service facility. This offe...
Audi India to offer multiple variants of the Audi e-tron in India
Audi, the German luxury car manufacturer, is set to start its electric journey in India with the launch of the Audi e-tron on July 22, 2021. To give customers the widest range within the luxury EV segment, Audi India will offer the Audi e-tron in two body styles – Audi e-tron and Audi e-tron Sportback. Audi e-tron buyers will further have the choice of the Audi e-tron 50 and Audi e-tron 55. The Audi e-tron Sportback will be available in the e-tron 55 variant. Commenting on the announ...
Audi India announces curated ownership plans for Audi e-tron and Audi e-tron Sportback customers
Audi, the German luxury car manufacturer, today introduced a whole gamut of curated packages for its EV customers ahead of the launch of the Audi e-tron 50, the Audi e-tron 55 and the Audi e-tron Sportback 55 on July 22nd. These offers will benefit buyers and have been designed to make owning the Audi e-tron and the Audi e-tron Sportback an even more attractive proposition. Commenting on this announcement, Mr. Balbir Singh Dhillon, Head of Audi India, said, "We are fully ge...
Audi India announces a series of charging options and benefits for EV customers
Audi, the German luxury car manufacturer, today announced a slew of charging options and benefits ahead of the launch of the Audi e-tron 50, Audi e-tron 55 and Audi e-tron Sportback 55 on July 22, 2021. All Audi e-tron and Audi e-tron Sportback customers who buy the SUV in 2021 will receive not one, but two chargers – a 11kW compact charger and an additional wall-box AC charger that can be set up at the customers preferred location. In addition, key Audi India dealerships will...
Audi launches 3 electric SUVs - Audi e-tron 50, Audi e-tron 55 and Audi e-tron Sportback 55
Audi, the German luxury car manufacturer, today made a giant leap in its journey of electric mobility with the launch of 3 electric SUVs - the Audi e-tron 50, Audi e-tron 55 and Audi e-tron Sportback 55. Powered by two incredibly dynamic electric motors in the front and rear, the Audi e-tron and the Audi e-tron Sportback offer a completely novel driving experience. Price details below: Audi e-tron model Price ex-showroom (in INR) ...
Audi India Launches its strong and striking Audi RS 5 Sportback in India
Audi, the German luxury car manufacturer, today announced the launch of the Audi RS 5 Sportback in India. Powered by a 2.9 L V6 twin-turbo TFSI engine that produces 450 hp of power and 600 Nm of torque, this new generation Audi RS 5 Sportback offers exhilarating performance with tremendous practicality. The Audi RS 5 Sportback is being brought to India via the CBU route and is priced at INR 1.04 Crore Ex-Showroom (Introductory Price). Commenting on the announcement, Mr. Balb...
Audi India opens bookings for Audi Q5
Audi, the German luxury car manufacturer, today commenced bookings for the new Audi Q5 in India. The optimized Audi Q5 combines a sporty character with excellent everyday usability, and comes with a wide array of infotainment and assistance options. The Audi Q5 has always been known for its perfect blend of size, performance and equipment. The sharpened exterior design of this highly successful model emphasizes the Q identity and embodies the quattro DNA. The Audi Q5 can be booked w...
Audi India expands pre-owned car business - Opens Audi Approved: plus facility in Bhubaneshwar
Audi, the German luxury car manufacturer, today opens its pre-owned luxury car showroom – Audi Approved: plus, in Bhubaneshwar. Spread over an area of 4,500 sq. ft.. this state-of-the-art showroom will cater to the increasing demand for high-quality pre-owned luxury cars in Bhubaneshwar and the nearby areas. Commenting on the announcement, Mr. Balbir Singh Dhillon, Head of Audi India, said,“ “Bhubaneshwar is witnessing a growing demand for pre-owned luxury cars. To tap th...
Audi India launches Audi Q5 in a striking new avatar
Audi, the German luxury car manufacturer, today announced the launch of the Audi Q5 in India. The Audi Q5 combines a sporty character with excellent everyday usability, and comes with a wide array of infotainment and assistance options. The Audi Q5 has always been known for its perfect blend of size, performance and equipment. The sharpened exterior design of this highly successful model emphasizes the Q identity and embodies the quattro DNA. Vari...
Audi India announces price increase across model range
Audi, the German luxury car manufacturer today, announced a price increase of up to 3 percent across its entire model range owing to rising input and operational costs. Mr. Balbir Singh Dhillon, Head of Audi India, said, ‘The Audi India strategy focuses on a sustainable business model. To offset rising input and operational costs, a price correction is necessary. The new price range of our select vehicles will ensure the brand's premium price positioning thereby assurin...
Audi India introduces A4 Premium to celebrate successful 2021
Audi, the German luxury car manufacturer, today announced a new variant of the Audi A4 – the Audi A4 Premium to celebrate a successful 2021. The Audi A4, in its fifth generation, boasts a new design and a powerful 2.0-litre petrol engine that generates 140 kW (190 hp) of power and 320 Nm of torque. The Audi A4 Premium is an addition to the existing line up – including the A4 Premium Plus and A4 Technology variants. The Audi A4 Premium is priced at INR 39,99,000 ...
Audi India opens bookings for its legendary Audi Q7
Audi, the German luxury car manufacturer, today announced the commencement of bookings for its next-generation Audi Q7 in India. Powered by a new powerful 3.0L V6 TFSI petrol engine, the new Audi Q7 promises a perfect blend of performance, style, comfort and drivability. The Audi Q7 can be booked at an initial booking amount of INR 500,000. Mr. Balbir Singh Dhillon, Head of Audi India, said, “After nine product launches in 2021, we are excited to step into th...
Audi India opens bookings for the new Audi A8 L
Audi, the German luxury car manufacturer, today opened bookings for its flagship sedan, the new Audi A8 L in India. With a combination of the 3.0L TFSI Engine, 48V mild-hybrid system and quattro all-wheel drive, the new Audi A8L delivers exhilarating driving dynamics. The Audi A8 L can be booked with an initial booking amount of INR 10,00,000. Mr. Balbir Singh Dhillon, Head of Audi India, said, “Today, we open bookings for our flagship sedan – the new Audi A...
Audi launches new Audi A8 L in India
Audi, the German luxury car manufacturer, today launched its flagship sedan, the new Audi A8 L in India. Powered by a 3.0L TFSI (petrol) engine, generating 340hp and 500 Nm of torque, the new Audi A8 L goes from 0-100 kmph in 5.7 seconds. The new Audi A8 L provides a benchmark for ‘Vorsprung durch Technik’ – with a new design language and a host of luxury features and technology options. Audi A8 L Variant Ex-showroom price ...
Audi teams up with Netflix on “The Gray Manâ€
Audi and Netflix collaborate on The Gray Man to bring the world of Sierra Six (Ryan Gosling) to fans around the world. As the film’s official automotive brand, four Audi vehicles will be featured including the all electric Audi RS e-tron GT* and Audi Q4 Sportback e-tron*, as well as the Audi RS 7 Sportback* and Audi R8 Coupe*. The Gray Man opened in select theaters globally on July 15 and will be released worldwide on Netflix on July 22, 2022. The Gray Man is a mo...
Audi India continues retail expansion - opens Audi Approved: plus facility in Coimbatore
Audi, the German luxury car manufacturer, today announced the opening of a new pre-owned luxury car facility – Audi Approved: plus in Coimbatore. The state-of-the-art showroom is located at 7/1F, SF No. 645/1 Avinashi Road, Thottipalayam Pirivu. Commenting on the inauguration, Mr. Balbir Singh Dhillon, Head of Audi India, said, “There is a growing demand for luxury cars and pre-owned luxury cars in Coimbatore and the overall region of Tamil Nadu. We have a strong presence in th...
Audi India opens bookings for New Audi Q3
Audi, the German luxury car manufacturer, today commenced online bookings for the new Audi Q3 in India – on the Audi India website (www.audi.in) and the ‘myAudi Connect’ App. The new Audi Q3 will be available in two variants – Premium Plus and Technology and will come loaded with a host segment-first features. The new Audi Q3 can be booked with an initial amount of INR 2,00,000. The first 500 customers will receive lucrative ownership benefits including an Exte...
Audi India installs 100 chargers across 60 cities in India
Audi, the German luxury car manufacturer, has successfully installed 100 chargers across 60 cities in India – this includes all Audi India dealerships, workshop facilities and select SAVWIPL Group brand dealerships located across strategic highways in the country. All Audi India dealerships are equipped with a 22kW charger and so far, 16 Audi India dealerships including Audi Ahmedabad, Audi Bengaluru Central, Audi Bhubaneswar, Audi Chennai, Audi Delhi South, Audi Goa, Au...
Audi India launches Audi Q7 Limited edition for festive season
Audi, the German luxury car manufacturer, today announced the launch of a limited edition Audi Q7 to celebrate the upcoming festive season. The new Audi Q7 will be available in the Technology variant and in an exclusive Barrique Brown color, with only 50 units for sale. The Audi Q7 Technology variant is priced at INR 88,08,000 Ex-Showroom. Mr. Balbir Singh Dhillon, Head of Audi India, said, “The new Audi Q7 in an exclusive color Barrique Brown stands apart and will truly turn he...
Audi India announces price hike across model range
Audi, the German luxury car manufacturer, today announced a price increase of up to 1.7% percent across its model range owing to rising input and operational costs. The price hike will be effective from January 01, 2023. Mr. Balbir Singh Dhillon, Head of Audi India said, “The primary objective of Audi India’s business strategy focuses on a model that begets profitability and sustainability. The price correction is affected as a result of the rising supply-chain-relat...
Audi India launches top-of-the-line new Audi Q3 Sportback
Audi, the German luxury car manufacturer, today launched the new Audi Q3 Sportback in India. The Audi Q3 Sportback combines the strong presence and versatility of an everyday car with sporty elegance and agile handling of a coupé. This makes it the first compact crossover of the Audi brand in India. Equipped with quattro all-wheel drive as standard and a 2.0 L TFSI petrol engine, the new Audi Q3 Sportback generates 190 hp and 320 Nm of torque. The Audi Q3 Sportback is the quickes...
Audi India announces price hike on select models
Audi, the German luxury car manufacturer today, announced a price increase of 1.6 percent on the Audi Q3 and Audi Q3 Sportback starting May 01, 2023. The brand also recently increased the prices of the Audi Q8 Celebration, Audi RS5 and Audi S5 by up to 2.4 percent. Commenting on the price hike, Mr. Balbir Singh Dhillon, Head of Audi India, said, "At Audi India, we strive to give our customers the best, but the rise in custom duty and input costs have compelled us to amend our pri...
Audi India begins local production of Audi Q3 and Audi Q3 Sportback at SAVWIPL plant in Aurangabad
Audi India begins local production of the Audi Q3 and Audi Q3 Sportback at the SAVWIPL plant in Aurangabad, India. With this, the VW Group reiterates its commitment to Make in India and continues to enhance its product offering to meet the ever evolving needs of the discerning Indian luxury customer.
Audi, the German luxury car manufacturer, today announced the introduction of ‘Charge my Audi’ on the myAudiConnect app – a one stop solution that gives Audi e-tron customers access to multiple electric vehicle charging partners, all on one app. Charge my Audi is an industry first initiative that enhances convenience for customers. The application currently includes five charging partners – Aargo EV Smart, Charge Zone, Relux Electric, LionCharge and Zeon Charging that ...
Audi India opens bookings for the Audi Q8 e-tron and Audi Q8 Sportback e-tron
Audi, the German luxury car manufacturer, today commenced bookings for the new Audi Q8 e-tron and Audi Q8 Sportback e-tron in India. The newest addition to the electric range, the Audi Q8 e-tron and Audi Q8 Sportback e-tron boast a new design language, new features, increased battery capacity, more range and improved driving dynamics. Available in two body types – SUV and Sportback, with a range of up to 600kms on a single charge (WLTP). The new Audi Q8 e-tron and Audi Q8 Sport...
Audi India bolsters e-tron range - launches Audi Q8 e-tron and Q8 Sportback e-tron
Audi, the German luxury car manufacturer, today launched the new Audi Q8 e-tron in India – just a few months after its global launch. Offered in four variants, the Audi Q8 50 e-tron, Audi Q8 55 e-tron, Audi Q8 Sportback 50 e-tron and Audi Q8 Sportback 55 e-tron drive like a dream with their enhanced driving characteristics. Offered with a 114kW battery (biggest in the segment), the Audi Q8 55 e-tron and Audi Q8 Sportback 55 e-tron boast an industry-best driving range of up to 6...
Audi India launches limited edition Audi Q5
Audi, the German luxury car manufacturer, today launched a limited edition Audi Q5 for the festive season. Available in the technology variant, the limited edition Audi Q5 sports an exclusive Mythos Black exterior color. The interior is a stylish shade of Okapi Brown. The Audi Q5 limited edition is priced at INR 69,72,000 (Ex-Showroom). Mr. Balbir Singh Dhillon, Head of Audi India said, “The Audi Q5 has been one of our best-selling SUVs and we are delighted to announce...
Audi India registers robust growth of 88% in the first nine months of 2023
Audi, the German luxury car manufacturer, today announced it has retailed 5,530 units registering a growth of 88% in the first nine months of this year. The launch of the new Audi Q8 e-tron, Audi Q8 Sportback e-tron, Audi Q3 and Audi Q3 Sportback coupled with continued demand for the Audi A4, Audi A6, Audi Q5 and the top-of-the-line cars Audi Q7, Audi Q8, Audi A8 L, Audi S5 Sportback, Audi RS5 Sportback, Audi RS Q8, Audi e-tron GT and Audi RS e-tron GT, has led to positive growth. Th...
Audi India introduces 10-year Roadside Assistance
Audi, the German luxury car manufacturer, today announced a comprehensive, 10-year Roadside Assistance program for customers. This will be applicable to cars sold starting October 01, 2023. The initiative is in line with Audi India’s Human-Centricity strategy that focuses on the customer-first approach. Mr. Balbir Singh Dhillon, Head of Audi India said, "We are thrilled to introduce the Roadside Assistance Program for 10 years as a testament to Audi India's steadfast a...
Audi India launches Audi S5 Sportback Platinum Edition for the Festive Season
Audi, the German luxury car manufacturer, today announced the launch of the Audi S5 Sportback Platinum Edition for the festive season. The Audi S5 Sportback Platinum Edition represents a perfect blend of performance, luxury, and exclusivity. This limited-edition model is certain to be loved by Audi enthusiasts and delivers an unparalleled driving experience. Priced at INR 8,157,000, the Audi S5 Sportback Platinum Edition will be offered in two colors - District Green and Mythos Black wit...
Audi India extends support to flood-affected cars in Chennai
Audi, the German luxury car manufacturer, today announced complimentary Roadside Assistance (RSA) for customer cars impacted by the floods caused by the ongoing cyclone Michaung in Chennai. Complimentary RSA service will be available 24x7 across Chennai city. Mr. Balbir Singh Dhillon, Head of Audi India said, “In light of the unprecedented challenges faced by the city of Chennai, we are making every possible effort to assist our customers in the city. I am optimistic that our Roadsid...
Audi India inaugurates country’s first RE-powered ultra-fast charging station
Audi, the German luxury car manufacturer, today inaugurated India’s first ultra-fast charging station in Bandra Kurla Complex (BKC), Mumbai. Conceptualized and developed in collaboration with ChargeZone, this ultra-fast charger boasts an impressive, total capacity of 450kW, to deliver 360kW of power to an electric vehicle and is enabled by a 500 amps liquid-cooled gun to ensure high performance and efficiency. The Audi Q8 55 e-tron with a 114 kWh battery(the largest batter...
Audi India launches Audi Q5 Bold Edition
Audi, the German luxury car manufacturer, today announced the launch of the Audi Q5 Bold Edition for the upcoming festive season. The Audi Q5 Bold edition represents a unique blend of unmatched luxury, impressive performance and bold styling. Priced at INR 72,30,000, the Audi Q5 Bold Edition has limited units on offer and is available in a choice of five striking exterior colors – Glacier White, Navarra Blue, Mythos Black, District Green and Manhattan Gray. Mr. Balbir ...
Audi Track Day: I’m Levitating
Recently, Audi India, invited us to the Audi Experience Performance Weekends to drive some of their fast cars on the racetrack at the Buddh International Circuit (BIC), in Greater Noida, and we haven’t stopped grinning since. The Audi India line up for the event included the RS5 Sportback, RS Q8, S5 Sportback, and the e-tron. Needless to say, we made the most of the opportunity – driving those super exciting Quattro speed machines, on the racetrack, setting new personal speed reco...
Audi Q8 e-tron: Supercharge your Life!
You may remember our review of the e-tron 55 Quattro from July 2021 (If you haven't read it, you can do so by clicking on the link: https://www.turnofspeed.in/review/in-a-league-of-its-own.html) where we called the “intelligent” and “fully connected” SUV a “stellar offering” from Audi. Now, in 2023, the German carmaker has introduced the Q8 e-tron, and while there are only a few changes this time around, Audi, continues to bring something supe...