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Imposing Cruiser

When BMW showcased the R 18 concept at 2019 EICMA in Milan, many wondered if the Bavarian powerhouse is trying to bite more than it can chew because of the shrinking of the traditional cruiser segment globally. However, BMW, is serious about locking horns with Harley-Davidson and Indian motorcycles, and it expects 50% of the R 18 units to be sold in the US. This BMW’s version of a true-blue cruiser weighs 345kgs, sports the biggest Boxer engine ever made by the German automobile manufac...

BMW launches Smart Repair service

Gurugram. BMW India has announced the introduction of ‘BMW Smart Repairs’ throughout its service network in the country. The unique BMW repair service ensures faster repairs and reduction in cost for small and medium size repairs. Latest technology and tools are used to carry out targeted repairs without having to replace bigger parts. BMW Smart Repair includes body and paint related jobs including plastic parts, dents, spot paint job, headlight, alloy wheel and leather wo...

BMW Group India delivers 9,641 cars in CY 2019

BMW Group India has delivered 9,641 units of BMW and MINI cars in CY 2019. BMW India registered sales of 9,000 units and MINI India of 641 units. BMW Motorrad has continued its streak in the premium motorcycle segment with 2,403 motorcycles delivered to customers. Mr. Rudratej Singh, President and Chief Executive Officer, BMW Group India said, “2019 was not an easy year for the Indian automotive industry as various macroeconomic and structural conditions shook its foundations. BMW Gr...

New BMW X1 launched

BMW India has launched the new updated version of second-generation BMW X1 today. The new BMW X1 takes the limelight with its refreshed design, attractive features and sophisticated balance between driving dynamics and comfort. Locally produced at BMW Group Plant Chennai, the car is available in BS VI diesel and petrol variants at all BMW dealerships across India. Rudratej Singh President and Chief Executive Officer BMW Group India said, “The BMW X1 has established and owned the...

Demise: Rudratej Singh, President and Chief Executive Officer, BMW Group India

BMW Group India, today, announced the demise of Mr. Rudratej Singh (46), President and Chief Executive Officer. The cause behind the sudden and unexpected demise has yet to be ascertained. Offering prayers to his family and loved ones during this difficult period, the Press Release from the company said that Mr. Ruddratej Singh will always be remembered as an inspiring and compassionate human being.  Mr. Rudratej Singh joined BMW Group India on 1 August 2019. ...

BMW India launches 'Contactless Experience' for the post COVID-19 era

BMW India has enabled a unique contactless experience for its customers in India. Introduced on 02 April 2020, the BMW Contactless Experience enables customers to explore and buy new and pre-owned BMW cars, book vehicle service, make payments securely online and more, with a click of a button using www.bmw-contactless.in Mr. Arlindo Teixeira, Acting President, BMW Group India said, “At BMW, customers are at the core of everything we do. Amidst the current pandemic situation, we ...

BMW Group India announces special service for doctors fighting COVID-19 battle on the frontline

BMW Group India has announced a special aftersales service initiative exclusively for doctors who own a BMW or MINI car or a BMW Motorrad bike and have been selflessly working round the clock to fight the unprecedented COVID-19 pandemic. As a gesture of appreciation, BMW Group India along with its dealer partners will offer complementary engine oil service at its dealership service centres across the country. Mr. Arlindo Teixeira, acting President, BMW Group India, said, “Earlier thi...

BMW Group India resumes local production at Chennai plant

BMW Group India started operations at Plant Chennai today (7 May 2020) in accordance with guidelines issued by local authorities. Local production at the plant will be started with less than 50% of the regular workforce. All other employees will continue to work from home. Plant will resume its operations in a single shift. Depending on the pandemic situation and government advisories, deployment of staff will be adjusted steadily.  BMW Plant Chennai has implemented several precaution...

BMW 8 Series' two new iconic avatars now in India

The two most luxurious models from BMW – the first-ever BMW 8 Series Gran Coupe and the first-ever BMW M8 Coupe were launched in India today. Both models are available to order at all BMW dealerships. Building upon the dream car heritage, the first-ever BMW 8 Series Gran Coupe is a sports car for four passengers. With its highly emotive, aesthetic design, superior dynamic ability and generous amount of interior space, this is the most luxurious sports coupe ever built by BMW. The ...

Complete Peace of Mind: BMW Extended Care Service guarantees uninterrupted JOY.

BMW India has announced the roll-out of the BMW Extended Care Service campaign for its customers across the entire dealer network in the country. BMW customers can now avail comprehensive aftersales services, Pre-monsoon and electrical function and ensure their BMW is road-ready at all times. Mr. Arlindo Teixeira, acting President, BMW Group India, said, “At BMW, we are committed to providing our customers with services that deliver best-in-class care for their BMW vehicle along wit...

The Dynamic Duo: The all-new BMW F 900 R and F 900 XR launched in India

BMW Motorrad India launched the all-new BMW F 900 R and the all-new BMW F 900 XR in India today. The two most-awaited motorcycles of the year will be available as completely built-up units (CBU) throughout the BMW Motorrad dealer network. The dynamic, progressive and intuitive all-new BMW F 900 R roadster conveys a sense of freedom and a modern lifestyle. The adventure sports tourer, the all-new BMW F 900 XR offers an uncompromising mix of sportiness and touring capabilities. The two new b...

BMW Group India recommences operations with JOY and complete peace of mind

BMW Group India has restarted operations on 1 June 2020 in accordance with government guidelines. Consumers can once again safely explore and experience the complete range of BMW, MINI and BMW Motorrad products at BMW Group India dealerships. Local production at Plant Chennai has resumed with less than 50% of the regular workforce catering to the production demand in the country. Mr. Arlindo Teixeira, acting President, BMW Group India, said, “It brings us great JOY to finally restart...

All-new BMW X6 launched in India

BMW Group India launched the third generation BMW X6 in India. The all-new BMW X6 blends agile and versatile driving dynamics with a crisply expressive design language, enduring the extrovert presence of an edgy Sports Activity Coupe (SAC). Available as completely built-up units (CBU) the all-new BMW X6 can be booked at all BMW dealerships. Mr. Arlindo Teixeira, acting President, BMW Group India said, “BMW established the SAC segment with the introduction of the BMW X6 and still cont...

BMW introduces a new brand design in India with #JustCantWait campaign

BMW Group announced the introduction of its new brand and corporate identity for online and offline communications in India. The BMW, BMW i and BMW M communication logos have been completely reworked, with a new logotype and new design principles. The BMW brand now delivers on the expectations and visual style of today and is better suited for the digital age. #JustCantWait is the first communication campaign in India to reflect the new brand design. In the current challenging market scena...

The Agile Achiever: The all-new BMW S 1000 XR now in India

BMW Motorrad India has launched its internationally best-selling adventure sport bike, the all-new BMW S 1000 XR in India. The new bike can be ordered as a completely built-up unit (CBU) from today onwards throughout the BMW Motorrad dealer network.  The all-new BMW S 1000 XR makes no compromises. It’s an all-days sports bike that uniquely blends sporty and long-distance performance in perfect form. Its sporty aggressiveness comes from the RR. Its outstanding GS ergonomics with ...

The BMW 3 Series Gran Turismo ‘Shadow Edition’ launched in India

BMW Group India launched the new BMW 3 Series Gran Turismo ‘Shadow Edition’ today. The luxury tourer seamlessly unites elements of sports and comfort for customers who look for both adventure and extravagance. Locally produced at the BMW Plant Chennai, the BMW 3 Series Gran Turismo ‘Shadow Edition’ is available in petrol variant at all BMW dealerships across India from today onwards. Mr. Vikram Pawah, President, BMW Group India said, “The BMW 3 Series Gra...

BMW checks-in to the Leela Palaces, Hotels and Resorts, to usher guests in Ultimate Luxury

BMW Group India has delivered 45 BMW cars to The Leela Palaces, Hotels and Resorts. Guests of India’s premium luxury hospitality brand will experience modern luxury in the latest BMW cars during their stay. The Leela Palaces, Hotels and Resorts BMW fleet has been updated with the BMW 7 Series, the BMW 5 Series and the BMW X5 which offer the best-in-class comfort and safety.  Mr. Vikram Pawah, President, BMW Group India said, “Since its inception in India, the BMW G...

BMW 2 Series Gran Coupé ‘Black Shadow’ edition launched in India

BMW Group India launched the new BMW 2 Series Gran Coupé ‘Black Shadow’ edition today. Locally produced at BMW Plant Chennai, the exclusive edition is available at shop.bmw.in from 7 December 2020 onwards. Mr. Vikram Pawah, President, BMW Group India said, the first-ever BMW 2 Series Gran Coupé perfectly blends the comfort of a sedan and the sportiness of a coupé. The new ‘Black Shadow’ edition with BMW ‘M’ Performance part...

The new MINI Countryman launched in India

The new MINI Countryman was launched in India today. Locally produced at BMW Group Plant Chennai, the new MINI Countryman will be available in two petrol variants - MINI Countryman Cooper S and MINI Countryman Cooper S JCW Inspired. Bookings and test drives are open at all MINI authorised dealers and the MINI Online Shop (shop.mini.in). Mr. Vikram Pawah, President, BMW Group India said, “The new MINI Countryman inspires you to take the path to new experiences and new horizons of the ...

Bookings open for the first-ever BMW M340i xDrive

BMW India will open bookings for the much-awaited BMW M340i xDrive from 3:40 pm, 5 March 2021 onwards. The car will be available in limited units and can be exclusively booked online at BMW Online Shop for one lakh rupees only. The first 40 customers will enjoy a specially curated Driver Training at an iconic race track in India. It’s a thrilling opportunity to master the racing line skills with the help of BMW Certified trainers. Owners will be able push the sporting boundaries and ...

The first-ever BMW M340i xDrive debuts in India

BMW India has launched the powerful BMW M340i xDrive in the country. Locally produced at BMW Group Plant Chennai, it is the first high-performance BMW with an M engine to be made in India. For over 40 years, no other BMW has embodied the concept of the ‘Ultimate Driving Machine’ better than the BMW 3 Series. Engineered by BMW M, the first-ever BMW M340i xDrive delivers a concentrated distillation of the 3’s sporting essence and unleashes its full dynamic potential. It fla...

BMW offers a glimpse of the first ever all-electric i4 at their Group Annual Conference

At today’s BMW Group Annual Conference the upcoming BMW i4 was revealed. “With its sporty looks, best in class driving dynamics and zero local emissions, the BMW i4 is a true BMW. It makes the heart of the BMW brand now beat fully electric,” said Pieter Nota, member of the Board of Management of BMW AG responsible for Customer, Brands, Sales. The BMW i4 is a fully electric 4 door Gran Coupé and will enter the market during the course of 2021, including a BMW M ...

BMW Group India offers extended service and warranty packages to their customers

BMW Group India has extended a firm hand of support to its customers by extending the dealer warranty coverage and Service / Repair Inclusive packages up till 30 June 2021. All BMW and MINI customers whose warranty and Service / Repair Inclusive packages expire between 31 March 2021 to 29 June 2021 can avail this benefit.  Mr. Vikram Pawah, President, BMW Group India said, “At BMW Group, we stand together – because that is our culture and a strong value system which has al...

BMW Group India continues its special service commitment for doctors

BMW Group India has announced a special customer support initiative exclusively for doctors who own a BMW / MINI car or a BMW Motorrad bike and have been selflessly working round the clock to fight the COVID-19 pandemic. As a token of gratitude, BMW Group India along with its dealer partners will offer a complementary engine oil service from 1 June 2021 till 30 September 2021. Mr. Vikram Pawah, President, BMW Group India, said, “For more than a year now, the doctor community has been...

BMW India launches 'Contactless Service'

BMW India has enabled a unique contactless vehicle service for its customers in India. The BMW Contactless Service enables customers to book vehicle service, review service-related quotations and make payments securely online and more, with a click of a button using www.bmw-contactless.in Mr. Vikram Pawah, President, BMW Group India said, “At BMW, we strongly believe in leveraging new-age technologies to augment our brands customers centric initiatives. We have successfully tran...

All-new BMW S 1000 R launched in India

BMW Motorrad India has launched the all-new BMW S 1000 R in India. The most awaited roadster will be available as a completely built-up unit (CBU) and can be booked at all BMW Motorrad India dealerships from today onwards. Mr. Vikram Pawah, President, BMW Group India said, “The second generation of the all-new BMW S 1000 R is designed as a power-packed roadster with supreme riding dynamics, athletic character combined with maximum safety and everyday practicality. We are delighted to...

New BMW 5 Series launched in India

The new BMW 5 Series has been launched in India today. Locally produced at BMW Group Plant Chennai, the car is available in one petrol (BMW 530i M Sport) and two diesel variants (BMW 530d M Sport and BMW 520d Luxury Line). Bookings can be made at all BMW dealerships from today onwards. The new BMW 5 Series is ready to strengthen its leading position with immense style and numerous updates. Enhancing its sporting appeal is the most powerful performance in the segment. Cutting-edge technolog...

BMW X1 20i Tech Edition launched

BMW India has launched the BMW X1 20i Tech Edition today. The global leader in premium compact sports activity vehicle (SAV)  segment is locally produced at BMW Group Plant Chennai, limited units of the exclusive edition can now be booked at shop.bmw.in. Mr. Vikram Pawah, President, BMW Group India said, “BMW India holds the dominant position in the premium compact sports activity vehicle (SAV) segment. With the BMW X1 20i T...

BMW'S two-wheeled solution for urban mobility of tomorrow: i Vision AMBY

With the BMW i Vision AMBY, the first high-speed pedelec for urbanists, the BMW Group is presenting a visionary two-wheeled solution for the urban mobility of tomorrow. From the outside, the BMW i Vision AMBY looks similar to an e-bike, but it offers significantly more possibilities. It is one of five different concept vehicles with which the BMW Group is presenting its vision of individual mobility in cities and their surrounding areas at the IAA Mobility event. Under a single umbrella spann...

BMW Motorrad India announces third edition of the Indian National Qualifier for International GS Trophy 2022

The Indian National Qualifier rounds for BMW Motorrad International GS Trophy 2022 will be hosted across Mumbai, Delhi, Bangalore and Bhubaneshwar. The winners of the qualifier rounds will compete at National Finals for ‘Team India’ position. Registration for the Indian National Qualifier is open to all male and female BMW GS Motorcycle owners in India.  Three winners of the Indian National Qualifier will proudly represent the country at BMW Motorrad International GS Troph...

BMW 220i ‘Black Shadow’ edition launched in India

BMW Group India launched the new BMW 220i ‘Black Shadow’ edition today. Locally produced at BMW Group Plant Chennai, the limited edition is available at shop.bmw.in from today onwards. New design elements enhance the exterior of the BMW 2 Series Gran Coupé to give it even more dynamic looks. The ‘M’ Performance parts are not only visually attractive, but also integral elements of the light-weight construction concept. The BMW TwinPower Turbo&nb...

First-ever BMW iX completely sold-out on launch

The BMW iX, first BMW electric all-wheel drive vehicle by BMW – has made a big impression in India with astonishing demand. The electric Sports Activity Vehicle (SAV) has been completely sold-out on the day of launch itself. The first phase of bookings saw an overwhelming response by the customers online and at BMW India dealerships across the country. Deliveries will start by beginning of April 2022. BMW India will open the second phase of bookings in Q1 2022. Mr. Vikram Pawah, P...

New BMW X3 launched in India

The new BMW X3 has been launched in India today. The successful Sports Activity Vehicle (SAV), BMW X3 is now sportier and more modern with its comprehensive refreshed look, premium interior with new equipment features and updated infotainment. Available in locally produced two petrol variants, the new BMW X3 is now available at BMW dealerships from today onwards. The diesel variant will be launched later. Mr. Vikram Pawah, President, BMW Group India said, “The new evolved thi...

Pre-launch bookings open for new BMW R 1250 RT, BMW K 1600 B, BMW K 1600 GTL and BMW K 1600 Grand America

Pre-launch bookings have opened for the much-awaited BMW R 1250 RT, BMW K 1600 GTL, BMW K 1600 Bagger and BMW K 1600 Grand America. The new range of touring motorcycles is scheduled to be launched in India in May 2022. The motorcycles can be booked at BMW Motorrad dealerships across India from 04 February 2022. For ease of ownership, customized financial solutions are available from BMW Financial Services India. The new BMW R 1250 RT is about to set a new benchmark in the worl...

New BMW X3 now available in diesel variant

The new BMW X3 has been launched in a diesel variant in India today. Introduced as Luxury Edition, the new BMW X3 xDrive20d is locally produced at BMW Group Plant Chennai. It is available at dealership from today onwards in addition to the two existing petrol variants.  Refreshed design and driving performance make BMW X3 a luxurious and practical car that is agile on and off-road. Thanks to the unrivalled BMW TwinPower Turbo technology, the diesel engines meld maximum power...

With THE 8 X JEFF KOONS edition, US artist creates his dream car by partnering with BMW

In an exclusive edition of only 99 automobiles, a strictly limited number of the M850i xDrive Gran Coupé were created by Jeff Koons and BMW during several years of close collaboration. With THE 8 X JEFF KOONS, the most elaborately designed vehicle in all of BMW's history will be presented to a global audience for the first time on the occasion of Frieze Los Angeles. BMW is a long-term partner of the art fair; Jeff Koons is represented globally, and at Frieze Los Angeles, by Pace Ga...

Pre-launch bookings open for the new BMW X4

BMW India has opened pre-launch bookings for the new BMW X4. The much-awaited Sports Activity Coupe will be available in a special ‘Black Shadow Edition’ in limited numbers only. The car can be exclusively reserved online through the BMW Shop for INR 50,000 only. New exterior looks, modern interior, improved equipment and updated infotainment, BMW has given the new BMW X4 a comprehensive refresh. The car is scheduled to be launched in India in March 2022.  Customer...

BMW India to increase prices effective April 1st, 2022

BMW India has announced a price increase of up to 3.5% across the BMW model range effective 01 April 2022. The price increase will be brought into effect to adjust the material and logistics costs, impact of current geo-political situation and exchange rates. The range of locally produced cars include the BMW 2 Series Gran Coupe, BMW 3 Series, BMW 3 Series Gran Limousine, BMW M 340i, BMW 5 Series, BMW 6 Series Gran Turismo, BMW 7 Series, BMW X1, BMW X3, BMW X4, BMW X5, BMW X7 and MINI C...

15 years of ‘Make in India’: BMW Group Plant Chennai celebrates Crystal Anniversary

BMW Group Plant Chennai has completed 15 years of operations in the country today. Following all necessary safety guidelines, the plant celebrated this significant landmark at a memorable event with all associates. Mr. Thomas Dose, Managing Director, BMW Group Plant Chennai said, “BMW Group Plant Chennai has emerged as a centre of manufacturing excellence in the last 15 years. It is a world-class facility that locally produces ‘Made in India’ BMWs and MINIs with the tough...

New BMW F 850 GS and BMW F 850 GS Adventure launched in India

The new BMW F 850 GS and the new BMW F 850 GS Adventure were launched in India today. The BS6 avatars of the popular adventure motorcycles will be available as Completely Built-up Units (CBU) and can be booked at BMW Motorrad dealerships. Deliveries will commence in June 2022. Mr. Vikram Pawah, President, BMW Group India said, “The world has no limits, and the GS has been built for riders to embark on a journey into the unknown. Experience the ‘Spirit of GS’ wit...

Higher, Faster Further. The new BMW F 900 XR launched in India

The new BMW F 900 XR is launched in India today. The adventure sports tourer will be available as completely built-up units (CBU) and can be booked at BMW Motorrad dealerships. Deliveries of this new profile bike will commence in June 2022. The adventure sports tourer, the new BMW F 900 XR offers an uncompromising mix of sportiness and touring capabilities. The bike is a perfect amalgamation of sports-style design and dynamics coupled with awe-inspiring performance. Mr. Vikram Pawah, Pr...

New ‘Silver Shadow Edition’ of the BMW X4 launched.

The new ‘Silver Shadow Edition’ of the BMW X4 has been launched in India today. BMW has accentuated the Sports Activity Coupe (SAC) through a distinctive exterior with high-gloss chrome design elements. The BMW X4 ‘Black Shadow Edition’ saw an overwhelming response and this new ‘Silver Shadow Edition’ of the BMW X4 becomes even bolder with its stunning presence. Locally produced at BMW Group Plant Chennai, the new exclusive edition can be booked through&nbs...

BMW i4 launched in India

The first-ever BMW i4 has been launched in India today. With this launch, BMW Group is the first car manufacturer to offer the most extensive portfolio of electric cars in India. Electrifying: The BMW i4 is BMW’s first purely electric model focused squarely on driving dynamics. It is the ultimate electric driving machine that represents the essence of NEXTGen Joy, the BMW attitude. The BMW i4 combines sporting prowess with a range that also convinces for long journeys with comfort, s...

BMW India to kick-start its Pre-Monsoon Service Campaign

BMW Group India has announced the launch of pre-monsoon service campaign for BMW and MINI vehicles across its dealer network. This special service initiative will ensure complete car readiness for the upcoming rainy season. BMW Pre-Monsoon Service camp is conceptualized to offer useful information and tips on effective vehicle management, on-time maintenance and overall understanding of BMW and MINI vehicles. The program provides a comprehensive vehicle check and, if required, a basic Cond...

Pre-Launch bookings open for the all-new BMW G 310 RR

Pre-launch bookings for the all-new BMW G 310 RR are now open in India. The bike can be exclusively booked at all BMW Motorrad authorised dealerships or online by visiting www.bmwmotorradg310rr.com. The BMW G 310 RR is scheduled to be launched in India in July 2022. Deliveries will be done on a first come first serve basis post launch. For ease of ownership, BMW India Financial Services is offering a complete package. Benefits include zero down payment, low monthly payments sta...

BMW drives in exclusive VIP mobility for Bird ExecuJet Aviation Group

The new BMW 7 Series and the first-ever BMW X7 are now official choice for all VIP movements at Terminal 4, Delhi International Airport. The high-end BMW cars will now be used by all dignitaries, leading businessmen and eminent personalities transiting through the Terminal 4 of Delhi International Airport. The new BMW 7 Series features exquisite design details, finest materials and powerful innovations which deliver a new echelon of driving pleasure. It has been exclusively imagined, ...

50 Years of M: The most thrilling Birthday in the World!

2022 marks the 50th anniversary of the legendary BMW M GmbH division and BMW India plans to celebrate this milestone by raising adrenaline to the next level. A series of prized ‘50 Jahre M Editions’, special M Accessories reminiscing the iconic brand, thrilling events and emotional campaigns have been set in motion to celebrate the ‘Power of M’.  Back in 1972, BMW Motorsport GmbH was founded with just 35 employees and a single aim - to create the world&rsq...

BMW Motorrad introduces BMW G 310 R Rider Academy

BMW Motorrad has announced the first-ever BMW G 310 R Rider Academy in India. The Rider Academy will offer BMW G 310 R riders curated training sessions to hone their riding skills under expert guidance.  BMW Motorrad will host a one-day exclusive riding experience for BMW G 310 R owners. The participants will go through a comprehensive training. The training includes basic familiarity of the motorcycle, understanding of correct rider position, throttle control, vision, steering and ot...

First-ever BMW G 310 RR launched in India

BMW Motorrad India launched the first-ever BMW G 310 RR in India today. India is the first country to welcome the third and latest member of highly successful BMW 310 model series. The bike is available at BMW Motorrad India dealerships from today onwards. The BMW G 310 RR has been jointly developed by BMW Motorrad and cooperation partner TVS Motor Company. The BMW G 310 RR is locally produced in India along with BMW G 310 R and G 310 GS by TVS Motor Company in Hosur. Mr. Markus Mueller...

BMW M4 Competition Coupé ‘50 Jahre M Edition’ launched

Celebrating the 50th anniversary of the iconic BMW M GmbH, BMW India has launched an exclusive ‘50 Jahre M Edition’ of the BMW M4 Competition Coupé in India today. BMW India had announced that it will launch 10 exclusive ‘50 Jahre M Editions’ to celebrate the M sub-brand that stands for high-performance adrenaline gushing cars. Available as a completely built-up unit, only a limited number of this special BMW M4 Competition Coupe ‘50 Jahre M Editio...

BMW X6 ‘50 Jahre M Edition’ launched in India

Celebrating the 50th anniversary of the iconic BMW M GmbH, BMW India has launched an exclusive ‘50 Jahre M Edition’ of the BMW X6 in India today.  Available as a completely built-up unit (CBU), the BMW X6 blends agile and versatile driving dynamics with a crisply expressive design language, enduring the extrovert presence of an edgy Sports Activity Coupe (SAC). The X6 is available as an exclusive ‘50 Jahre M Edition’ in limited numbers and can be booked ex...

BMW Motorrad revs up engines at India Bike Week 2022

BMW Motorrad revs up at India Bike Week in Goa. True to its motto - ‘Make Life a Ride’, the BMW Motorrad pavilion attracted motorcycle enthusiasts and seasoned bikers to the fascinating world of BMW Motorrad. No matter how different the riding experience world is – Sports, Tour, Roadster, Heritage or Adventure, every motorcyclist can find a bike of their personal preference at the BMW Motorrad pavilion. Mr. Vikram Pawah, President, BMW Group India, said, “At BMW Mot...

BMW presents JOYTOWN - India’s first-ever music and driving festival

BMW Group India presents India’s first-ever music and driving festival – JOYTOWN. The two-day immersive brand experience festival will enthral brand fans and enthusiasts in Delhi, Mumbai and Bengaluru. JOYTOWN brings together BMW, MINI and BMW Motorrad to offer one-of-a-kind experience that is a perfect mix of cars and bikes, music, entertainment and gastronomical delights. Witness jaw dropping stunts / drifts performed by experts on BMW cars and BMW Motorrad bikes. Witness exp...

BMW presents BMW i Vision Dee in Las Vegas

The BMW Group is sharing its vision of the future digital experience, both inside and outside the vehicle, at the Consumer Electronics Show (CES) 2023 in Las Vegas. BMW i Vision Dee is the futuristic mid-size sedan with a new and pared-down design language. The name “Dee” stands for Digital Emotional Experience – and that is precisely its aim: to create an even stronger bond between people and their cars going forward. Future digital functions w...

BMW Group India presents JOYTOWN Mumbai on 7-8 January 2023

BMW Group India presents India’s first-ever music and driving festival – JOYTOWN in Mumbai. The two-day immersive brand experience festival will enthral brand fans and enthusiasts and will be held at MMRDA Grounds, Bandra Kurla Complex on 7-8 January 2023. JOYTOWN brings together BMW, MINI and BMW Motorrad to offer one-of-a-kind experience that is a perfect mix of cars and bikes, music, entertainment and gastronomical delights. Witness jaw dropping stunts / drifts performed by ...

The all-new BMW 7 and the first-ever BMW i7 are here

The seventh generation all-new BMW 7 Series has been launched in India along with the first-ever BMW i7. With this, the BMW flagship will be available in petrol, diesel and electric powertrains. The BMW 740i M Sport is locally produced at BMW Group Plant Chennai while the all-electric BMW i7 xDrive60 is available as a completely built-up unit (CBU). Diesel variant will be introduced later. The cars can be booked at BMW India dealerships. Deliveries will commence from March 2023. Mr. Vikram...

Take the Grand Leap: The new BMW 3 Series Gran Limousine launched in India

BMW India has launched the new BMW 3 Series Gran Limousine in the country. Locally produced at BMW Group Plant Chennai, the car is available in both petrol and diesel variants at all BMW India dealerships. The new BMW 3 Series Gran Limousine takes on the position of the longest, most spacious and comfortable car in its segment. It offers superlative luxury, extraordinary driving dynamics and incredible innovations. Vikram Pawah, President, BMW Group India said, “The immensely succ...

The new BMW X7 is here

BMW’s flagship Sports Activity Vehicle (SAV) - the new BMW X7 - has been launched in India today. The new BMW X7 is an absolute statement of the new BMW luxury class segment. Its charismatic grandeur fascinates along with numerous innovations spanning the areas of design, powertrain, driver assistance, intuitive operation and intelligent connectivity.  Locally produced at BMW Group Plant Chennai, this bespoke model can be booked at BMW dealerships from today onwards. Deliveries ...

Third generation of BMW X1 launched in India

BMW India has launched the all-new BMW X1 sports activity vehicle (SAV) in the country today in both petrol and diesel variants. Locally produced at BMW Group Plant Chennai, the car is available for bookings at BMW dealership network and through Shop.bmw.in. Deliveries for BMW X1 sDrive18d M Sport (diesel) will commence from March onwards and for the BMW X1 sDrive18i xLine (petrol) from June. With its robust appearance and functional versatility, the all-new BMW X1 embodies both the f...

BMW and Valeo engage in a strategic cooperation to co-develop next-gen Level 4 automated parking experience

BMW Group and Valeo are taking their long-existing relationship to the next level with a new partnership. After the major announcement of their collaboration for ADAS domain controller, sensors and software for parking and maneuvering for BMW's upcoming platform generation "Neue Klasse"*, the BMW Group and Valeo announced their cooperation for the co-development of fully automated parking technologies up to Level 4.** In January both companies signed an agreement for a strate...

Launch of a Supplierthon for the “Metaverse and other Virtual Experiences” to crowd-source Innovation – apply now!

The BMW Group Supplierthon with a focus on the “Metaverse and other Virtual Experiences” has started. The aim is to attract researchers, startups and pioneering tech leaders from within the global Metaverse community in order to gain an outside-in perspective. Application here: Link to Metaverse Supplierthon The Metaverse is the next iteration of the internet: a single, shared, persistent, immersive, 3D virtual space where humans experience life in ways they could not i...

Art embodying Forwardism - BMW Group India presents India Art Fair

Showcasing the symbol of forwardism, BMW Group India will exhibit the first-ever BMW i7 at the latest edition of India Art Fair from 9 – 12 February 2023 at the NSIC Exhibition Grounds in New Delhi. India Art Fair is the leading platform showcasing modern and contemporary art from India and South Asia. Mr. Vikram Pawah, President, BMW Group India said, “BMW Group’s social sustainability commitment has always valued and nurtured various cultural engagements and co-operatio...

BMW Motorrad launches BMW R nineT 100 Years and BMW R 18 100 Years in India

BMW Motorrad India launched the BMW R nineT 100 Years and the BMW R 18 100 Years limited edition motorcycles in India. These motorcycles can be booked at BMW Motorrad India dealerships from today onwards. In December 1922, BMW chief designer Max Friz puts the first full-scale BMW motorcycle on the drawing board. At its heart is an air-cooled two-cylinder four-stroke boxer engine. The first BMW motorcycle, the R 32, was presented in September 1923. This heralded the beginning of BMW motorcy...

BMW Motorrad GS Experience 2023 thrills adventure seekers in Mumbai

BMW Motorrad commences its most awaited training program – GS Experience 2023 in Mumbai. GS Experience will offer riders a unique opportunity to experience the exceptional capabilities of BMW Motorrad’s class-leading legendary GS range in its natural habitat. The two-day curated training sessions are designed exclusively for BMW adventure motorcyclists and will be held at BAR- Academy of Motorcycling, Vajreshwari Road, Mumbai, Maharashtra on 4-5 March 2023.  BMW Motorrad w...

Road’s Best Dressed Icon: The All-New BMW R18 Transcontinental is here

BMW Motorrad India has launched the all-new BMW R 18 Transcontinental in the country. The all-new BMW R 18 Transcontinental can be ordered as a completely built-up unit (CBU) from today onwards through the BMW Motorrad dealer network. BMW Motorrad India now offers three iconic motorcycles in the cruiser segment: The R 18, The R 18 Classic and The R 18 Transcontinental. The all-new BMW R 18 Transcontinental brings alive a nostalgic touring experience in a luxurious style. Mr. Vikram Pawa...

BMW Motorrad GS Experience 2023 thrills adventure seekers in Bengaluru

BMW Motorrad commences its most awaited training program – GS Experience 2023 in Bengaluru. GS Experience will offer riders a unique opportunity to experience the exceptional capabilities of BMW Motorrad’s class-leading legendary GS range in its natural habitat. The two-day curated training sessions are designed exclusively for BMW adventure motorcyclists and will be held at Adventure Riders Den Enduro Park, Harohalli, Bannikuppe, Karnataka on 25-26 March 2023.  BMW Motorr...

BMW India introduces new diesel variants of the BMW X3

BMW India has launched two new diesel variants of the BMW X3 – X3 xDrive20d xLine and X3 xDrive20d M Sport. These diesel variants are locally produced and are available across BMW dealerships. With an emphasis on classic X-elements, the BMW X3 has a modern look along with the exhilarating zeal of performance and a powerful presence.  Mr. Vikram Pawah, President, BMW Group India said, “The BMW X3 has been a trailblazing success in the premium mid-size SAV segment. Now ...

All-new BMW X1 sDrive18i M Sport launched in India

The popular ‘M Sport’ variant of the all-new BMW X1 sports activity vehicle (SAV) has been introduced today in India in a petrol version as well - BMW X1 sDrive18i M Sport. Locally produced at BMW Group Plant Chennai, the car is available for bookings at BMW dealership network and through Shop.bmw.in. Deliveries will commence from June. Mr. Vikram Pawah, President, BMW Group India said, “The all-new BMW X1 has really caught the imagination of customers who were waiti...

New BMW Z4 Roadster launched in India

The new BMW Z4 Roadster was launched in India today. With powerful driving dynamics and a progressive design, the new BMW Z4 Roadster offers the freedom between road and open sky. The new BMW Z4 Roadster is available at all BMW dealerships across India as a Completely Built-Up Unit (CBU) model from June 2023 onwards. Mr. Vikram Pawah, BMW Group India said, “With its hallmark BMW sporting prowess, the new BMW Z4 draws inspiration from the historic roots of the brand. It is the epit...

All-New BMW M2 launched in India

The all-new BMW M2 was launched in India today. This compact two-door, four-seater high-performance sports car will be available in the country as a Completely Built-Up (CBU) model from today onwards. The all-new BMW M2 is the ultimate embodiment of driving pleasure for the purist. It excites and delights with the skillset of a classical high-performance sports car – reproduced in highly concentrated form, with fresh intensity and cutting-edge technology.  A highly potent inline...

New BMW M 1000 RR launched in India

The new BMW M 1000 RR was launched in India today. Available as completely built-up units (CBU), this motorcycle can be pre-ordered at all BMW Motorrad India authorised dealerships from today onwards. The deliveries for the same will begin in November 2023. Mr. Vikram Pawah, President, BMW Group India said, “With the new BMW M 1000 RR, BMW Motorrad has set a new milestone in the field of superbikes. It is a motorcycle built for those who are driven by passion and ready to take on cha...

New BMW X5 debuts in India

The new BMW X5 was launched in India today. Locally produced at BMW Group Plant Chennai, the car is available in both petrol and diesel variants at all BMW India dealerships. Targeted design modifications, state-of-the-art equipment, mild-hybrid technology, upgraded engines and clear progress in digital technology mark out the next stage in development of this successful BMW model in the luxury Sports Activity Vehicle segment. Mr. Vikram Pawah, President, BMW Group India said, “Th...

BMW Motorrad launches new colours for its BMW G 310 motorcycle range

BMW Motorrad has announced the launch of new colours for its BMW G 310 motorcycle range which can be booked across all BMW Motorrad dealerships.  The BMW G 310 R. The BMW G 310 R is quick and agile in the city, confident and powerful on the open road – as a result, the lively, purposeful dynamic roadster has delighted many customers all over the world, especially newcomers.  It is now available in new Style Sport and Style Passion colour schemes. The Style Sport pa...

TVS Motor Company and BMW Motorrad celebrate 10 glorious years of strategic partnership, delivering global aspirations

Scripting an exemplary partnership in the two-wheeler industry, TVS Motor Company and BMW Motorrad celebrate 10 glorious years of their long and strategic partnership. Spanning over product development, design, technology, knowledge sharing, and developing common platforms for both their global customers, the strategic partnership between the two companies have achieved a series of milestones globally. TVS Motor Company and BMW Motorrad signed a long-term strategic partnership in April 201...

All-new BMW M 1000 R launched in India

The all-new BMW M 1000 R supersport M Roadster was launched in India today. Available as a completely built-up unit (CBU), this motorcycle can be pre-ordered at all BMW Motorrad India authorised dealerships from today onwards. The deliveries for the same will begin in January 2024. Mr. Vikram Pawah, President, BMW Group India said, “The all-new BMW M 1000 R is the second M model from BMW Motorrad. This powerful superbike pushes you to the limit with its dynamic roadster characteristi...

TVS Motor Company - BMW Motorrad: Celebrating a decade Of unparalleled partnership success

TVS Motor Company and BMW Motorrad are proud to celebrate their 10-year-long partnership, marking a decade of collaboration and innovation in the world of automobiles. Since the inception of this strategic alliance, the two companies have achieved remarkable milestones, setting new industry standards and delivering exceptional motorcycles to customers worldwide. To commemorate the occasion, TVS Motor Company, a reputed manufacturer of two-wheelers and three-wheelers in the world, today announ...

BMW Group India records best-ever year to date performance for all brands – BMW, MINI and BMW Motorrad

After posting the best-ever half-year in 2023, BMW Group India continues the success story by posting the best-ever year to date sales (January – September) – for all three brands – BMW, MINI and BMW Motorrad. In the first nine months, 9,580 cars (BMW and MINI) and 6,778 motorcycles (BMW Motorrad) have been delivered. BMW sold 8,998 units and MINI 582 units. Mr. Vikram Pawah, President, BMW Group India said, “BMW Group India is on an unstoppable record-breaking path...

The first-ever BMW i7 M70 xDrive and the all-new BMW 740d M Sport launched in India

BMW India has launched the first-ever BMW i7 M70 xDrive along with the diesel variant of the all-new BMW 7 Series – 740d M Sport. The BMW 740d M Sport is locally produced at BMW Group Plant Chennai while the all-electric BMW i7 M70 xDrive is available as a completely built-up unit (CBU). Both these cars are available at all BMW India dealerships from today onwards. Mr. Vikram Pawah, President, BMW Group India said, “The all-new BMW 7 Series defines the ultimate luxury sedan and...

BMW India to increase prices by up to 2% effective 01 January 2024

BMW India has announced a price increase of up to 2% across the BMW model range. The new prices will be effective from 01 January 2024 onwards. Mr. Vikram Pawah, President of BMW Group India, said, "BMW India’s decision to implement a price increase across the model range is a thoughtful response to a confluence of factors. In the face of evolving dynamics, fluctuations in exchange rates and rising input costs, this price adjustment will sustain the crucial balance that allows u...

BMW Group introduces Retail.Next experience in India

BMW Group has introduced the innovative Retail.Next concept for its dealership in India.  Retail.Next is a holistic and progressive approach focussed on customer-centricity, flexibility, sustainability, and best in class premium experience. The holistic approach is not only based on new design but also focussed on new processes, digital tools and roles. The foundation is based on a seamless phygital (physical and digital) engagement which puts customers and products at the centre stag...

BMW Group India stands out at Bharat Mobility Global Expo 2024

BMW Group India stands out at Bharat Mobility Global Expo 2024 with an immersive display of its entire electric vehicle range. BMW Group India pavilion is located at Hall No. H1-11, Bharat Mandapam, Pragati Maidan, New Delhi from 01 - 03 February 2024. The company has showcased its exceptionally diverse and innovative lineup of electric vehicles, captivating visitors with models such as the groundbreaking BMW i7, the versatile BMW iX, the stylish BMW i4, the dynamic BMW iX1, and the spirit...

BMW Group India presents India Art Fair 2024

BMW Group India is the presenting partner of the latest edition of India Art Fair from 1 – 4 February 2024 at the NSIC Exhibition Grounds in New Delhi. India Art Fair is the leading platform for showcasing modern and contemporary art in India and South Asia. The fair has brought hundreds of artists from the region to the world’s attention over its many successful editions.   Mr. Vikram Pawah, President, BMW Group India said, “BMW Group India is deeply committed ...

BMW Motorrad kick-starts GS Experience Level 1, 2024 training program

BMW Motorrad commences its most awaited training program – GS Experience Level 1, 2024 in India. The GS Experience presents an unparalleled opportunity for riders to discover the extraordinary prowess of BMW Motorrad's iconic GS series, perfectly suited to its natural terrain. This exclusive, two-day event offers a bespoke training program tailored specifically for owners of BMW's adventure motorcycles, promising a deep dive into the world-class capabilities of the legendary GS ...

A new standard of Protection introduced in India: The new BMW 7 Series Protection.

BMW Group India has introduced the new BMW 7 Series Protection. The car will be exclusively available with the petrol engine and as a completely built-up unit (CBU) from today onwards.  Mr. Vikram Pawah, President, BMW Group India said, “For over 45 years, BMW has set the standard in design and development of armoured vehicles. The new BMW 7 Series Protection succeeds in blending an unrivalled protection concept with outstanding levels of ride comfort and spaciousness, exception...

BMW presents the second edition of JOYTOWN in Mumbai

BMW Group India presents the second edition of its music and driving festival – JOYTOWN. The two-day immersive brand experience will enthral brand fans and enthusiasts in Mumbai on 12-13 April 2024 at Mahalaxmi Racecourse, Mumbai.  Mr. Vikram Pawah, President, BMW Group India, said, “It's with great excitement that we bring the second edition of JOYTOWN in Mumbai, an innovative festival where the thrill of driving converges with the vibrant world of music. JOYTOWN is a...

BMW India proud to be the Sustainable Mobility Partner of Raisina Dialogue 2024

BMW India stands out as a ‘Sustainable Mobility Partner’ by offering BMW iX for movement of dignitaries from leading nations convening at the Raisina Dialogue scheduled to be held in New Delhi from 21 – 23 February 2024.  The latest, state-of-the-art and luxurious BMW iX is part of the official fleet for transfers of delegates such as ministers, senior officials and diplomats. Mr. Vikram Pawah, President, BMW Group India said, “It is a matter of great pride ...

BMW Motorrad India kickstarts the 2024 edition of BMW Motorrad Safari

BMW Motorrad commences its most awaited riding experience – BMW Motorrad Safari in India. Conceptualised exclusively for BMW riders, BMW Motorrad Safari offers the ultimate riding experiences across the world. Mr. Vikram Pawah, President, BMW Group India, said, “Motorcycling transcends mere travel, offering a distinct pathway to explore personal passions, uncover untouched terrains, and embrace unparalleled freedom. BMW Motorrad unlocks an expansive universe of experiences, tai...

BMW 620d M Sport Signature debuts in India

The BMW 620d M Sport Signature has been launched in India today. Locally produced at BMW Group Plant Chennai, the car is now available in the diesel variant as well and bookings can be made at all BMW India dealerships from today onwards. The BMW 620d M Sport Signature is available at an attractive ex-showroom price of INR 78,90,000. Price prevailing at the time of invoicing will be applicable. Ex-showroom prices inclusive of GST (incl. compensation cess) as applicable but exclude Road ...

Ad Sense

You may or may not be able to buy these beautiful cars, but you can definitely enjoy their ads and gauge for yourself the kind of mettle these cars are made of, and then determine if these are the very cars that you’d like to see parked in your driveway someday.   Dodge  Nothing spells “Independence” the way an American two-door muscle car does and Dodge sure knows how to play it right. Their ad, “The devil went down to Georgia” made for Supe...

Get off the road to get on the road to recovery

“Unprecedented times,” without a shadow of a doubt, has to be the word of 2020. And why not, afterall, not many of us have known or seen anything like the Coronavirus crisis that is unfolding before our eyes. Nevertheless, while we all know that we will battle this crisis and come out triumphant, it is also important to understand that this can only be achieved by disciplining ourselves and remaining indoors. Meanwhile, the Auto industry, which has gone out of its way and offered ...

Coming Soon (Bikes)

Calling the two-wheeler market “the heartbeat of the country” would be an understatement. Afterall, the last four years saw India selling around 20 million units per year.  Despite 2019 witnessing a downslide due to the anticipation of BS-VI emission norms, that were introduced earlier this year, and with the Coronavirus pandemic playing party pooper, the projection for 2020 has been more conservative. However, the good news is that markets are recovering faster than exp...

Little deuce coupes of today

If you’re an HNI with good taste and are in the market for a new set of wheels, your car shopping, this festive season, just got simpler. This time around, ditch the usual and go after something that has been more aesthetically crafted. With exquisitely sloping rooflines and adrenalin pumping performance on offer, sedan coupes, though exorbitantly priced, are worth every bit of fun that they offer. Here’s what you should be checking out… Audi RS7 Launched at INR ...

Tech Torque

BMW has launched the latest update for the X1, christened the X1 20i Tech Edition. Priced at INR 43 lakhs (Ex-showroom), the limited edition of the X1 should sell well. The X1 will be ‘Made in India’ at BMW’s plant in Chennai. BMW has also offered the option to book the X1 20i Tech Edition via their official site.  BMW has ensured that the X1 20i Tech Edition continues with BMW’s powerful SAV character. The commanding proportions of the X1 make for a dominating...

Hi-5-Series

BMW has launched the new 5-Series in India with two diesel options and one petrol option respectively. There aren’t any radical changes on the new 5-Series considering this is just a face lift. However, BMW has revised the kidney-grilles on the 5-Series, making the front fascia look more aggressive. Flanking the kidney grilles are newer and slimmer Adaptive LED headlights that complete the charismatic look of the 5-Series. The 5-Series can also be bought with the BMW Laserlight, howe...

BMW 2-Series Gran Coupe 220i M Sport ‘Black Shadow’ edition – Black Beauty

For INR 42.50 lakh (Ex-Showroom, India), you can now get yourself a new BMW 2-Series Gran Coupe 220i M Sport ‘Black Shadow’ edition. This edition has arrived after almost a year and only 24 customers will be able to buy the special edition 2-Series. This version commands an INR 4 lakh mark up over the regular 2-Series on sale in India. The car features the same powertrain as the regular variant but comes with a few cosmetic tweaks and M Performance parts to contribute to the hyped...

BMW's latest F 900 XR: Two in One

BMW has launched the latest F 900 XR in the Indian market. The F 900 XR now comes with a price tag of INR 12.30 lakhs (Ex-Showroom). With the XR tag, BMW claims to deliver an uncompromising mix of sportiness and touring capability for this motorcycle. Not much has changed and the motorcycle still comes with a 6.5-inch colour TFT multifunctional instrument cluster with smartphone connectivity via Bluetooth and the BMW Motorrad Connectivity App. LED lighting all around is...

Technological Transformation

With a torrent of technological advancements in the 21st Century, it sure is a tremendously exciting time for the auto industry. On National Technology Day, here’s what movers and shakers from the world of auto and tech, both, legacy and new-age, have to say about emerging technologies and the way the future of everything auto is shaping up. All of these point in one direction – that of technological transformation – which is taking over our lives and how!  Rand...

To the Moon and Back

Can there possibly be anything more thrilling than waking up in the morning and flying out to the capital just to slide cars? Well, that’s exactly what we did recently. A few kilometers away from the capital, in Gurugram, we got a taste of not one, not two, but three totally droolworthy mean machines that most speed addicts would kill (metaphorically speaking), to get their hands on. The best part? They were all EVs! We’re talking about BMW’s latest – the i4, their rem...

BMW India - JoyTown

@BMWIndia has introduced the country's first Music and Driving Festival - #JoyTown. We were invited to this mega event in Delhi which also included new launches. Here's what it looked like... Come and have a dekko...