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Ford EcoSport's 2020 BS-VI line-up offers diesel & petrol engines

Ford India has introduced the 2020 Ford EcoSport with updated, Bharat Stage VI emission norm compliant petrol and diesel engines at attractive prices starting from INR 804,000 & INR 854,000 respectively. The 2020 EcoSport will offer greater choice with powerful, capable & best-in-class diesel and petrol engine options. “Ford is committed to offer products & technologies our customers want & value -- including our best-in-class diesel engines – at almost the s...

Ford strengthens value proposition of Figo, Freestyle, Aspire; introduces 2020 BS-VI compliant range

After taking the industry by surprise with nearly unchanged prices for the 2020 Ford EcoSport, Ford today strengthened the value proposition of its products with the introduction of 2020 Figo, Freestyle & Aspire at attractive price points. Fully-equipped with Bharat Stage VI emission norms, the 2020 lineup delivers on Ford’s promise to ensure the power of choice to customers by continuing both petrol and diesel engines across all variants and models. The 2020 Ford Figo&nb...

Ford Endeavour 2020 arrives in BS-VI, starts at INR 29.55 Lakh

Ford India today introduced the 2020 Endeavour - with a new 2.0-litre EcoBlue engine & world’s first 10 Speed-Automatic Transmission – at an introductory price starting from INR 29.55 Lakh. Delivering a potent mix of unmatched off-roading capabilities, surprisingly affordable service cost and up to 14% improvement in fuel efficiency, the 2020 Ford Endeavour will set a new benchmark for premium SUVs in India. The introductory prices of 2020 Endeavour will only b...

MG Motor announces the Affordable Ventilator Challenge under its MG Developer Program & Grant to fight COVID-19

Furthering its commitment to serving the community at large, MG Motor India has today started the hunt for a quick-to-produce ventilator design to serve the patients affected by COVID-19.  Post evaluation by a team of medical experts, the best ventilator design concept will receive a grant of INR 10 lakh from MG Motor India. The carmaker will also provide production support for the proposed ventilator prototype at its Halol manufacturing facility to ensure swifter market deployment. ...

Ford dealerships redefine sales & service experience with 'Dial-A-Ford' as business re-opens

Going beyond the basics of ensuring a safe and sanitized environment for customers, Ford India is going to prioritize convenience as its dealerships resume operations, in accordance to local guidelines. 'Dial-A-Ford' is what a customer would need to do to bring a Ford dealership to their doorstep. The new approach incorporates enhanced engagement processes & policies related to both sales and service and will be centrally controlled via the helpline 1800-419-3000.  ...

Ford welcomes Festive season with Freestyle Flair Edition

Adding to the joy of the upcoming festive season, Ford India expanded its Ford Freestyle model lineup with the edition of a new, top-of-the-line variant, Freestyle Flair. The new Freestyle Flair is available at an attractive, introductory price of INR 7,69,000 for petrol variant while at INR 8,79,000 for the diesel engine powered variant. “Ford Freestyle has been a benchmark compact utility vehicle, thanks to its affable design, value-for-money credentia...

Ford unveils Sport Edition of Endeavour at INR 35.10 Lakh

Donning bold, black exteriors, the much-awaited Sport Edition of Ford Endeavour is now ready to conquer any terrain. The special edition goes on sale across India at INR 35.10 lakh. Featuring a dozen impressive exterior changes, the Ford Endeavour Sport will be the new top-trim variant in the Ford Endeavour vehicle lineup, available only with an all-wheel-drive or 4X4 driveline.  “Ford Endeavour Sport in black makes a bold statement – whether it is your regular commute ...

Ford introduces new EcoSport SE featuring global design cues at INR 10.49 lakh

Expanding choices & delivering what consumers want and value, Ford India today introduced a brand-new variant to the EcoSport lineup, priced at INR 10.49 Lakh for petrol and INR 10.99 lakh diesel variants. Christened Ford EcoSport SE, the new variant features design cues borrowed from its American & European peers, where the compact SUV is sold without a rear-mounted spare wheel. “Customers increasingly follow global benchmarks in design and look for things that are u...

Ford enhances Power of Choice; Adds new Value-for-Money Automatic variants to Figo lineup

Reinforcing its commitment to customers, Ford India today introduced two automatic variants of its flagship hatchback Figo. Available in Titanium and Titanium trims at an introductory price of INR 7.75 Lakh & INR 8.20 Lakh respectively, the new Figo AT offers segment-best six-speed, torque converter automatic transmission that is paired to Bharat Stage 6 compliant three-cylinder 1.2L petrol engine. The new variants, with a greater value for money, continue to be a pe...

Ford restructures India operations: Ceases local vehicle manufacturing

Ford in India today announced it will restructure its operations with plans to significantly expand its Chennai-based Ford Business Solutions team and bring to market some of Ford’s iconic global vehicles and electrified SUVs while ceasing vehicle manufacturing in India. Ford will continue to provide customers in India with ongoing parts, service, and warranty support. As part of the plan, Ford India will wind down vehicle assembly in Sanand by the fourth quarter of 2021 and vehicle ...

Tata Motors signs MoU for the potential acquisition of Ford India’s Sanand plant

Tata Passenger Electric Mobility Limited (TPEML), a subsidiary of Tata Motors Ltd, and Ford India Private Limited (FIPL), have today signed a Memorandum of Understanding (MOU) with the Government of Gujarat (GoG) for the potential acquisition of FIPL’s Sanand vehicle manufacturing facility including (i) Land & Buildings (ii) Vehicle Manufacturing Plant, Machinery and Equipment and (iii) transfer of all eligible employees of FIPL Sanand’s vehicle m...

Ford unveils Mustang GT3 at Le Mans; renowned race and iconic sports car converge

The best-known sports car will compete in the world’s most iconic endurance race as the Ford Mustang GT3 takes on the challenge of the 24 Hours of Le Mans in June 2024. The Mustang GT3 race car, based on the all-new 2024 Mustang Dark Horse, was unveiled to the racing world today during the centenary celebration on the eve of the 24 Hours of Le Mans. The Mustang race car boasts a bold, colorful new look from Troy Lee, who is recognized as one of the premier motorsports designers in th...

Pop Cars (Part II)

This week we continue to bring you seven cool songs that have featured some of the most unforgettable cars in their music videos. Only this time, they're all music videos by some of the most dazzling women out there. Check them out here: 1938 Chevrolet Master De Luxe Business Coupe I drove all night by Cyndi Lauper Cyndi Lauper’s I drove all night version begins with a car driving with its headlamps in the middle of the night on a road. The video feature...

Muscle Flexing

Everybody loves a good ol’ American muscle car. No matter what they tell you, they all drool at one and there really is only one reason. American muscle cars are undeniably cool and therefore make their owners/ drivers look undeniably cool by extension. If you’re in a posh European limousine (Not to be confused with the over stretched limos that are popular in the US) then you exude an aura of wealth, authority, and heritage. If you’re in a fancy sportscar then you’re ...

The Enticing Eight

"You've got to keep reinventing. You'll have new competitors. You'll have new customers all around you," said Ginni Rometty, CEO, IBM and this couldn't be more apt for the sub-4-metre SUV segment. It was the summer of 2013 when Ford rolled out the EcoSport, which not only kick-started India's youngest and the most competitive segment, the compact SUV class, but also created a whole new set of customers. Fast forward to 2020 and the buyer is spoilt with choices wi...

Why Ford stopped car manufacturing in India

It is interesting to see how the developed world auto brands such as General Motors (GM) and Ford have struggled to make it big in a volume-driven and evolving market such as India. The recent announcement by Ford to wrap up its manufacturing operations in India thereby bringing its current model line up to a grinding halt comes as no surprise. In fact, many saw this coming after the Ford-M&M partnership was called off earlier this year.  A microscopic view on why American brands ...