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Force Motors revolutionizes shared mobility space, launches 3 new platforms with 7 variants

Pune based automotive major Force Motors (India’s largest van maker) puts on a formidable display with three grounds-up new platforms. Also, on display is a 100% electric variant on their flagship Traveller platform. In addition to showcasing complete vehicles, Force Motors displayed the range of engines produced for leading world majors like Mercedes, BMW and Rolls-Royce Power Systems. The star attraction of the stall is no doubt the next generation shared mobility platform that was...

Force Motors appoints DY Works to design brand and experience strategy for their new generation Gurkha

Force Motors, the Pune based automotive company has brought DY Works onboard to design the brand and experience for their iconic offroader Force Gurkha. Showcased at the Auto Expo 2020 the new generation Gurkha is BS6 compliant and completely revamped. The new Gurkha is scheduled to launch at the end of the year. Prasan Firodia, Managing Director, Force Motors, said, “There has been huge excitement and anticipation since the new Gurkha was revealed at the Auto Expo earlier ...