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Royal Enfield forays into Japan

Royal Enfield, the global leader in the mid-size motorcycles (250 cc - 750cc), today announced the launch of its first standalone, flagship Store in Tokyo, commencing its operations in Japan. Located in Suginami-Tokyo, the newly inaugurated store will have the complete suite of Royal Enfield motorcycles, apparel and accessories, in addition to spares and service. The store launch was done via a digital press conference today addressed by Vinod K Dasari, CEO of Royal Enfield, and Vimal Sumbly,...

Nissan reveals all-electric Nissan Hyper Urban concept toward Japan Mobility Show

In the lead up to the Japan Mobility Show in Tokyo later this month, Nissan Motor Co., Ltd. is revealing a series of exciting all-electric concept vehicles, the first of which is the Nissan Hyper Urban crossover, digitally revealed. The series, to be revealed one by one* in digital form leading up to the show’s press day on October 25, features the word hyper to express the heightened excitement they aim to bring. Each concept is represented by a symbolic character&nbs...

Lexus showcases the future of electrified vehicles and mobility experiences at the 2023 Japan Mobility Show

Lexus will exhibit at the first-ever JAPAN MOBILITY SHOW 2023 from October 26 to November 5 under the theme “Discover a future you can't wait to navigate!” The Lexus booth theme will be “Pushing the Boundaries of the Electrified Experience” and will debut its next-generation battery electric vehicle concept model lineup, with the aim of transforming into a battery electric vehicle brand by 2035. The booth prominently features the use of traditional Japanese aest...

Nissan unveils all-electric, high-performance Nissan Hyper Force concept at Japan Mobility Show

At the Japan Mobility Show today, Nissan Motor Co. Ltd. unveiled the Nissan Hyper Force, the resounding finale to its innovative series of five “hyper” concept vehicles. With one EV concept revealed every week since Oct 3 leading up to the show, Nissan displayed its ability to envision a wide range of future customer needs and lifestyles, and to enrich people’s lives with innovation and excitement. Nissan president and CEO Makoto Uchida said: “All five concept ...

Lexus Debuts Next-Generation Battery EV Concept and Vision for the Future of Mobility at Japan Mobility Show 2023

At the inaugural Japan Mobility Show 2023, Lexus introduced a range of concept models under the theme "Pushing the Boundaries of the Electrified Experience", envisioning new possibilities for mobility through electric cars. The Lexus booth hosted the global debut of the next-generation Battery Electric Vehicle (BEV) concept car LF-ZC, set for release in 2026, along with the BEV flagship concept model LF-ZL, which offers a glimpse into the brand's future. Since its inception i...

Honda launches India made SUV Elevate in Japan as WR-V

Honda Cars India Ltd. (HCIL), leading manufacturer of premium cars in India, celebrated a historic milestone today as it’s Made-in-India Honda Elevate gets launched in the Japanese market under the brand name WR-V. It is for the first time in HCIL’s business that a model is being exported from India to Japan representing not only a significant leap for the India’s automotive industry but also highlighting the country’s growing manufacturing prowess and global compet...