Triumph Trident 660 launched in India at INR 6.95 lakh

With the Trident, Triumph enters the middle weight roadster category in India.

Apr 06, 2021 No Comments Bikes Like


Iconic British premium motorcycle brand, Triumph motorcycles launched the all-new Trident 660 in India today at INR 6.95 lac (ex-showroom). The Trident marks the British marquee’s venture into the premium middleweight roadster segment worldwide. The roadster is powered by Triumphs revered triple-cylinder engine technology offering triple the advantage - triple engine performance, class-leading technology and handling.

Launched globally in October 2020, the Trident has been one of the most anticipated motorcycle from the British motorcycle maker, especially for the Indian market. Featuring a 660cc engine with a peak power of 81PS@10,250 rpm and a torque of 64 Nm@6250rpm, the Trident’s triple engine has been designed to combine low down and mid-range of a twin, with the top end performance of a four- cylinder engine, to deliver major performance advantage with the best of all worlds. 

Speaking on the launch, Mr. Shoeb Farooq, Business Head - Triumph Motorcycles India said: “We’re excited to bring the Trident 660 in the country as it marks our entry into the premium middleweight roadster category in India. The Trident is the latest addition to Triumph’s roadster portfolio in India, taking the count to four - Street Triple RS, Street Triple R, The Speed Triple 1200RS and the Trident 660. The response to the Trident has been overwhelming, as we’ve had 125+ bookings even before the price announcement. We are confident that Trident will set new benchmarks in the segment and increase the reach and range of Triumph in India. With the Trident, Triumph now offers 16 motorcycles across the entire range in India, offering motorcycles across varied riding styles and segments”.

Adding further, he said: “This all-new roadster with its incredibly competitive introductory pricing coupled with low cost of ownership and an easy EMI option of 9999/- will open gates for more new age riders to enter the Triumph brand ownership. The encouraging number of pre-bookings is a testimony to how well received the brand and the motorcycle is in India. Our next step is to begin the seamless delivery of the Trident to customers and our dealerships are completely prepared to handle the expected footfall and increased inquiries. With the slew of motorcycles we’ve launched this year and one’s that are in the pipeline, we’re confident that Triumph will further strengthen its already strong position in the premium motorcycle industry in India ”.

The Trident 660 is an amalgamation of unique triple engine performance, minimal design, class-leading technology, and nimble handling. It has a host of technical features like Bluetooth connectivity, turn-by-turn navigation, ride by wire, switch cube GoPro control and more than 45 accessories for riders to customize their Trident according to their liking. The Trident will be available in India in four colour options.

The bike also has an unbeatable low cost of ownership and service costs – a 2 year unlimited mileage warranty and class-leading 16,000km service interval; Trident 660s service interval is between 25% and 65% higher than the main competitors in the middle-weight roadster category across the globe.

Triumph launched the Trident in India at INR 6,95,000 and to make ownership easier, has also launched a special finance scheme of an EMI of INR 9,999/-. The motorcycle will be available in the following colours 

The Trident will be available in four striking colour schemes: Silver Ice and Diablo Red, Matt Jet Black and Matt Silver Ice, Crystal White and Black Sapphire. 




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