Electric Vehicles
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Talkin bout a Revolution
‘Space Age,’ ‘Quirky,’ ‘Savvy’ and ‘Intelligent’ are some of the words that best describe Ather Energy’s latest model, the 450X, which is not just a beautiful machine but one that is also big on Tech. What that translates as is a price tag that is slightly on the “steeper” side. But then, the 450X, is…
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Young Turks come into power
At Ather Energy’s 123,000 sq, ft manufacturing facility in Hosur, Tamil Nadu, where 90% production is localized, and where 110,000 scooters and 120,000 battery packs, with an investment of 635 Cr, will be built annually, things are shaping up beautifully. This is where two young turks are paving the way for a big change –…
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5 reasons why Electric Vehicles are enticing
In today's day and age, Electric Vehicles, (EVs), are the need of the hour. There is a great deal of interest in EVs and it won't be long before the world makes that crucial transition to them. However, it isn't all talk. Several car manufacturers, like MG Motor India, are taking big steps to ensure that…
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Living the Tesla life
Tess arrived on a beautiful sunny day in December 2018. Now, 25,000+ miles later, I think I can pen down a few words about what it has been like living with the Tesla Model 3. Allow me to break it up into three simple categories – The Good, The Great, and The Glorious. If you…
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Elegant Quiet Comfort
Mercedes-Benz’s EQ range (which consists of EQ-Boost – Electrified Combustion Vehicles, EQ Power – Plug-In Hybrids, and EQ – Electric Vehicles), represents Intelligent Electric Mobility. Little surprise then that at a time when the Indian government is batting hard for Electric Vehicles (EVs), they decided to bring in the EQC as the first model to…
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“Aesthetics arise from efficiency”: Marc Lichte
Q. Mr. Lichte, the wait will soon be over. Audi will introduce the e-tron GT on February 9. Is the presentation of such a model still exciting even after seven years of being the brand’s Head of Design? ML: The world premiere is a magic moment. That applies to the entire Audi Design team as well as to me personally.…
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Ather Energy: Charging Ahead
Two Mechanical Engineers from IIT-Madras (Batch of 2012) dreamt of building an energy company together and they did. “We’ve been calling ourselves Ather Energy since 2009,” says Tarun Mehta, Co-Founder, Ather Energy, about himself and his Co-Founder Swapnil Jain. Around the time Mehta graduated, he had an idea about a battery pack for which he…
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Indian EV startups: A sweeping matrix
“The point of doing this is to just give a hardcore smackdown to gasoline,” said Elon Musk, when he unveiled Tesla Roadster 2. And coming from him, the line may as well be perceived as the direction that beckons the entire industry. However, the overarching goals of green technology – to conserve energy and protect…
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The future is electric
Mahesh Babu, CEO, Mahindra Electric, tells TURN OF SPEED about its own battery technology, its powertrains, the EV revolution in India being led by two and three wheelers, and how it believes that India has a strong and stable policy in FAME. TOS: Tell us about the MESMA 48 platform. It is all the buzz, and is enabling…
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Altroz electric to further boost TaMo’s position in EV space
Riding on the success of Nexon EV, Tata Motors will soon launch the electric variant of its premium small car, Altroz, in December this year. The move is expected to further enhance the company’s positioning in the EV space, where it already enjoys a market share of over 65 percent (Year-To-Date in FY21), owing to…

