Articles
Vivek Srivatsa: What the New Tata Sierra brings to the SUV market
The Tata Sierra is poised to tap into India’s rapidly growing SUV market by targeting customers seeking comfort, power, and premium features, says Vivek Srivatsa, Chief Commercial Officer, Tata Passenger Electric Mobility. With rising demand for larger family vehicles and strong interest in both petrol and diesel options, the Sierra, is positioned for robust sales and wide consumer appeal.
TOS: What can consumers expect with the Sierra? VS: The Sierra is designed to offer a premium experience. For its size, it feels surprisingly plush and upscale inside, with attention to details like the fit and finish. The driving experience is smooth and refined, with options such as the 1.5 GDI engine paired to an automatic…
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The new face of performance: Audi’s R26 Formula 1 Concept
The Audi R26 Concept marks a defining moment in automotive history — a seamless blend of art, engineering, and ambition. Revealing the design direction and technological innovation behind Audi’s first Formula 1 car, the R26 stands as a testament to a new brand philosophy built on clarity, intelligence, and emotion.
Audi has unveiled the R26 Concept, a design and technology manifesto that previews the marque’s forthcoming Formula 1 race car — set for global revelation in January. More than a concept, the R26 is the physical embodiment of Audi’s new design philosophy: clear, technical, intelligent, and emotional. It represents not merely the evolution of a car, but…
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Hyundai’s India Gambit: MPVs, SDVs, and Future Factories
Three decades after entering the Indian car market, Hyundai is no longer just talking cars; now, it is all about ecosystems, softwares, and an electric future.
On 15th October 2025, Hyundai Motor India Limited (HMIL) hosted its first-ever Investor Day in India, a landmark event for the company that signals a strategic inflection point. The company, which entered India on May 6th, 1996, is now repositioning itself not simply as a carmaker, but as a mobility and technology champion. At the event…
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Inside the Design of Nissan Tekton
Alfonso Albaisa, Corporate Executive, Nissan Motor Co., Ltd and Ken Lee, Senior Design Director, Nissan Global take us through the design of the all-new Nissan Tekton, which channels the legendary spirit of the Patrol into a form that is bold, cohesive, and meticulously crafted for the modern world.
In an automotive landscape where cars sometimes can look quite uniform, Nissan’s latest offering stands out as a welcome change. Enter the Nissan Tekton, a compact SUV conceived not merely as a product, but as a statement of intent. Inspired by the formidable DNA of the legendary Nissan Patrol and sculpted with an exacting design philosophy,…
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Maserati MCPURA 2025 debuts as a 630-hp Italian supercar in coupé and cabrio variants
Maserati has officially unveiled the 2025 MCPURA, its latest flagship super sports car, at the prestigious Salone Auto Torino. Available in coupé and Cielo (cabrio) versions, the MCPURA is a powerful evolution of the MC20, blending cutting-edge technology, Italian craftsmanship, and jaw-dropping design. With a feather-light carbon fiber monocoque, a 630-hp Nettuno V6 engine, butterfly doors, and an electrochromic roof (on the cabrio), this vehicle is a true expression of Maserati’s pursuit of performance and elegance. Finished in the stunning Ai Acqua Rainbow color, the MCPURA sets a new benchmark for personalized luxury and driving exhilaration.
At the 2025 Salone Auto Torino (Turin Auto Show), Maserati has unveiled its new flagship super sports car, the MCPURA, available in coupé and cabrio (Cielo) variants. The event marks the vehicle’s national premiere, emphasizing its 100% Made in Italy status and showcasing Maserati’s focus on innovation, elegance, and performance. The MCPURA is a natural evolution of Maserati’s acclaimed MC20, representing the…
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BMW G 310 RR Limited Edition: Precision performance for the Purist rider
Unveiled with unmistakable intent and engineered for precision, the BMW G 310 RR Limited Edition redefines what a compact performance motorcycle can achieve. Drawing deeply from the brand’s motorsport lineage, this exclusive machine merges aggressive design with advanced engineering for a riding experience that is as visceral as it is intelligent.
In a bold statement of intent, BMW Motorrad introduces the G 310 RR Limited Edition, a machine engineered not merely to impress, but to lead. With only 310 units produced worldwide, exclusivity is guaranteed, as underscored by the ‘1/310’ badging that graces its sleek, aerodynamic fairing. This model is the embodiment of BMW’s racing DNA, encapsulating…
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All You Need to Know: Mercedes-AMG CLE 53 4MATIC+ Coupé
Mercedes-Benz India has introduced the Mercedes-AMG CLE 53 4MATIC+ Coupé, blending AMG performance with grand touring elegance. Priced at INR 1.35 crore, it offers 449 hp, advanced hybrid tech, and a refined interior for performance enthusiasts seeking everyday luxury.
Mercedes-Benz, India’s most coveted name in luxury motoring, has launched the new Mercedes-AMG CLE 53 4MATIC+ Coupé, further reinforcing its commitment to delivering top-tier performance and design for discerning enthusiasts. This elegant two-door coupé embodies a harmonious blend of athleticism and refinement, merging the agility and dynamism of the C-Class with the stature and comfort…
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TVS NTORQ 150: Power, Performance and Futuristic Design
The TVS NTORQ 150 is where performance meets innovation. With class-leading speed, aggressive design, and over 50 smart features, it redefines what a modern scooter can be.
The TVS NTORQ 150 is a remarkable fusion of performance, cutting-edge design and technological sophistication. With its sporty aesthetics and exceptional performance metrics, it stands out as the quickest scooter in its class. Powered by a formidable 149.7cc O3CTech engine, this scooter delivers both power and precision, ensuring an unmatched riding experience. Below, we explore…
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Automotive leaders applaud GST reset for affordable mobility
India has hit the accelerator on economic reform with the GST Council’s latest decision to rationalize tax rates across the automotive sector. The move, which introduces a simplified two-slab GST structure and continues the concessional 5% rate on electric vehicles, is being hailed as a transformative step by industry leaders. From electric vehicle manufacturers to agricultural equipment makers, stakeholders across the spectrum believe this landmark reform will lower costs, stimulate demand, and drive sustainable growth in both rural and urban markets.
In a landmark policy move, the GST Council has introduced sweeping reforms aimed at rationalizing the tax structure across the automotive and electric vehicle sectors. The decision to streamline GST rates into a two-slab framework, 5% and 18%, along with a continued concessional rate on electric vehicles, has been met with wide acclaim from top…
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Jeep falls, Citroen fails. Can Leapmotor save Stellantis in India?
Stellantis, despite its global might, continues to struggle in India as both Jeep brand and Citroen fail to gain traction due to poor strategy, pricing, and weak localisation. Now, with its new EV play through Leapmotor, the group is eyeing a much-needed reboot. Can Stellantis finally shift gears in India?
When the world’s fourth-largest carmaker struggles to make a dent in one of the world’s fastest-growing car markets, there’s bound to be a story. That’s exactly what is happening with Stellantis in India, a global behemoth with 14 brands in its stable, yet barely a presence on Indian roads. Four years after it came into…
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