Great Wall Motors plans to roll out its first model in 2021, will target SUV segment

Great Wall Motors (GWM), a leading Chinese automaker, which recently announced its entry into the Indian market with an approximate investment of USD 1 billion, is planning to launch a wide-range of products, including SUVs and EVs in India, in a phased manner. The company expects to launch its first product in 2021, which will be locally manufactured at the company’s recently acquired plant from General Motors in Talegaon, Maharashtra.  While providing details on the company’s India specific plans, Kaushik Ganguly, Director, Strategy and Planning, Great Wall Motors India, said that “The plant [General Motors plant] will be handed over to us in the second half of this year, we will need some time to do some modifications because that plant primarily manufactured small cars, and then of course, the dyes are different, so there is need for further time and investment. By 2021, as early as we can, we will have the first model rolling out for the Indian market, which will definitely be an SUV. We will also look at exports from here.” At the 15th Auto Expo in Greater Noida, GWM launched two brands, including HAVAL, which is entirely SUV, expected to be launched soon in India, and