For the Love of Cars


A young couple, Rishab and Alisha, met and fell in love over their mutual obsession with Automobiles. Fareeda Kanga learns how they converted their passion into a profession.

14/02/2022

FAREEDA KANGA

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MUMBAI
“Rishab and I met in 2012 through common friends. His ‘bio data’ also came through a relative who predicted we were a good match. He had just returned from the US after completing his MBA in Entrepreneurship and I had quit my job to focus on applying to colleges for an MBA in marketing” says Mumbai-based Alisha Bafna.  The couple had a near disastrous start when Rishab kept the well brought up Alisha waiting impatiently as he failed to keep time. “Halfway into exchanging boring pleasantries, he randomly asked me about what I liked and out of a million things that I could have said, I uttered the fatal word that has united us ever since – Cars!” She jokes. Little did they know that this would become the topic of discussion for the rest of the night…  “And we couldn’t stop there, he went on to share his plans of starting a multi-brand luxury car service and repair shop, Kar Worx, in India like the Valvoline chain of repair shops in the US. In fact, he even got them on board as his strategic partners to foray into the Indian market.” Whilst Rishab slogged on his new venture, the two

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