Muscle Flexing


An enduring story of love, with the American muscle car.

05/02/2021

ANINDA SARDAR

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Everybody loves a good ol’ American muscle car. No matter what they tell you, they all drool at one and there really is only one reason. American muscle cars are undeniably cool and therefore make their owners/ drivers look undeniably cool by extension. If you’re in a posh European limousine (Not to be confused with the over stretched limos that are popular in the US) then you exude an aura of wealth, authority, and heritage. If you’re in a fancy sportscar then you’re probably very rich, super stylish and have a sense of fun. If you’re in an American muscle car, however, then you’re just cool. Incredibly, cool. So, what exactly is the secret to their eternal cool? To understand that, one needs to first understand the environment in which the muscle car was born. In the aftermath of an Allied victory in European, African and Asian theatres in World War II, there was a significant change in the balance of global power with the United States of America emerging as one of the two super powers in the world. It was the beginning of an era of American dominance everywhere outside the Eastern Bloc, an era of hyper optimism

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