CredR fuels journey with INR 48.1 Crore ($ 6.5 Mn) Round – Yamaha Motors & Astarc Ventures join the ride

Bangalore-based Incredible Technologies Private Limited (CredR), has raised Rs. 48.1 crore ($ 6.5 Mn), in its latest round led by Yamaha Motors, and existing investors Omidyar Network India and Eight Roads Ventures, with participation from automotive focused Astarc Ventures. CredR, India’s largest used two-wheeler consumer brand, creates an omnichannel buying experience, through a chain of flagship showrooms across Maharashtra, Karnataka, Delhi, NCR and Rajasthan. The funding will be used towards consolidating its market position, strengthening its technology platform and expanding customer offerings. Founded in 2015, CredR has been focused on formalising the unorganised and fragmented used two-wheeler market, with over 1,00,000 dealers, across India. Even though India's used two wheeler market accounts for over 30 million annualised units, challenges around standardisation of pricing, strong quality inspection and customer experience, and most notably post-sales support, persist. CredR's mission is to solve for the existing trust deficit in the category through their full-stack vertically-integrated business model empowered with technology. By reimagining the entire customer journey, CredR has been able to help over 300,000 Indians own a used two-wheeler of their choice since its launch. On its online platform, customers can discover and book a used two-wheeler of their choice. They can then complete the test ride and the