Marelli to unveil cutting-edge ‘Speed-to-Market’ innovations at Auto Shanghai 2025

Marelli, a leading global technology partner in the automotive industry, is set to unveil its latest innovations at Auto Shanghai 2025, which will take place from April 23 to May 2 at the Shanghai National Exhibition and Convention Center. The company will present its new developments under the theme “Fast Forward. Forward Fast.” at its booth in Hall 1.2H, Stand 1BF009. This theme emphasizes Marelli’s commitment to accelerating product development, enabling carmakers to bring new products to market faster and seize early market opportunities.The booth will be divided into four distinct zones, each highlighting how Marelli is driving speed to market as a trusted, adaptable, and innovation-focused technology partner.Momentum Lab: This area will focus on Marelli’s agile innovation approach through the development of Minimum Viable Products (MVPs). This strategy allows for quick, market-driven validation of concepts, enabling rapid feedback to inform future product development. Velocity Zone: Dedicated to Software-Defined Vehicle (SDV) enablement, this zone will showcase Marelli’s scalable and flexible tools that support cutting-edge architectures at an affordable cost. Acceleration Lane: This space will demonstrate Marelli’s modular solutions through its tiered hardware development platform, designed for quicker go-to-market timelines. Instant Impact: The final zone will showcase technologies that are ready for immediate deployment, demonstrating