MG becomes first automotive company in India to bring an industry-first service under Car-as-a-Platform model with Astor

GURUGRAM
MG Motor India today announced the Car-as-a-Platform (CAAP) subscription model for its recently launched SUV, Astor. As MG turns its vision into reality, the industry-first concept of Car-as-a-Platform brings endless possibilities and software as a disruptor along with a host of service partners in Astor. The SUV will feature on-demand in-car services and subscriptions in the areas of utility, entertainment, security, consumer payment, and more in near future. MG has partnered with Jio for embedded sim and technology to provide high-speed in-car connectivity. Jio’s eSIM and IoT solutions will enable MG users to access real-time connectivity, infotainment, and telematics. Customers can enjoy the music streaming service JioSaavn, which gives access to 60 million Bollywood, English, Hindi, and Indian regional tracks on the go, including podcasts. Customers will get a free 4GB monthly internet pack in the SUV, which can be further customized up to 9 GB and 14GB at an additional cost. Additionally, MG has partnered with Park+ to bolster the driving experience for MG Astor. With this association, users will leverage its tech-backed value proposition to pre-book and pre-pay for parking slots before reaching their destinations. The in-car feature is available in three cities – NCR, Mumbai, and Bangalore and
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