MG Windsor’s arrival to disrupt car industry

JSW MG Motor India, today launched India’s first Intelligent CUV-the MG Windsor, at the price of a manual compact SUV. The Windsor, combining the comfort of a sedan and the expanse of an SUV, will be offered with innovative aerodynamic design, spacious and opulent interiors, reassuring safety, smart connectivity, driving comfort, and many hi-tech features. It is built on ‘Pure EV Platform’ offering a luxurious business-class experience. With BaaS – a unique ownership program, MG Windsor is offered at INR 9.99 Lakhs + 3.5 Rs. /km for battery*. BaaS (Battery-as-a-Service) – Unique ownership program  For the first time in India’s passenger vehicle segment, JSW MG Motor India is introducing an innovative ownership plan through Battery-as-a-Service (BaaS) offering, which makes owning a full-size capable electric CUV at the price of a manual engine-based compact SUV possible. This flexible ownership program eliminates the upfront cost of the battery, enabling customers to pay only for its usage. Essentially, buyers pay a nominal fee per kilometre driven, which is 40% of the fuel costs of conventional vehicles. This model significantly reduces the initial acquisition cost and lowers the per-kilometre expense, ensuring an economical and hassle-free ownership experience. In addition, the company is offering a first-of-its-kind lifetime battery warranty to the first