TVS Motosoul successfully concludes Day 1 with customisation on TVS Ronin; Showcases 4 custom builds and flat track experience

TVS Motor Company marked its return with the second edition of TVS MotoSoul, its Ultimate Biking Festival today in Goa. Packed with all things fun and exciting, the company unveiled a whole new world of customisation based on the TVS RONIN platform, their latest offering in the modern retro category. This platform forays with the premium portfolio, and will showcase the company’s customised offerings along with multiple engagements with customers to create their concepts. The TVS RONIN is industry's first ‘modern-retro’ motorcycle made for those who dare to live the #Unscripted way of life. The motorcycle has been designed ground up with unique features like Dual channel ABS, Rain and Urban modes and Bluetooth connectivity with voice and Ride Assistance. Its brand philosophy paired with the motorcycle’s capabilities, inspires the possibility to explore new experiences, thereby offering a canvas to explore the customisation capabilitis on the TVS RONIN. Speaking on the occasion, Mr. Sudarshan Venu, MD, TVS Motor Company said, “One of the key growth pillars for TVS Motor Company is global premiumization which will be driven by our flagship brands TVS Apache and TVS Ronin and their 5 million global community. We are happy to be back with the TVS MotoSoul 2023 Edition, which is a commitment to bring