Mercedes-Benz India launches ‘Digital Service Drive Next’ and ‘Pay at your convenience’; consolidates digitisation in its customer service offerings

India’s largest luxury carmaker Mercedes-Benz today further strengthened its customer service offerings with the launch of innovative digital service solutions, the ‘DSDNxt (Digital Service Drive Next)’ and ‘Pay at your convenience’. These solutions aim to ensure seamless ownership experience and reinforce confidence in the luxury car market in India. The first-of-its-kind smart financial solution ‘Pay at your convenience’ is designed to provide financial ease to the customers, whereas ‘DSDNxt (Digital Service Drive Next)’ includes key digital service initiatives that will ascertain a safe and hassle-free ownership experience. Martin Schwenk, MD & CEO, Mercedes-Benz India, said, “Every element of our strategy revolves around the customer. At Mercedes-Benz, we are designing the digital future and are responding to changing customer expectations, and faster innovation cycles. Digitalisation is driving customer experience. As a customer-centric brand, we believe in the integration of digital technology in our entire value chain, from design and development to production, and finally to sales and service. Towards this strategy, today we rolled-out key customer service initiatives under our digital program DSDNxt, the Vehicle Digital Reception System (vDRS), and WhatsApp for Business. These initiatives will ensure real-time service updates to our customers remotely, ensuring utmost convenience.” He further added, “As the market leaders, it is incumbent upon us to bring in solutions that empower the customers and