Mercedes-Benz launches the new E-Class, strengthens its limousine portfolio in India

India’s leading luxury car manufacturer Mercedes-Benz today bolstered its strong presence in the luxury saloon segment with the launch of the new E-Class, the most sought after luxury sedan of the country. The new E-Class debuts with comprehensive changes on exterior styling and design, significant interior updates along with the integration of latest new-generation NTG 6 telematics, industry benchmark MBUX; making it more dynamic and intelligent than ever before. The E- Class boasts of the ‘most spacious’ rear cabin in the segment owing to its long wheelbase, and together with its dynamic driving elements and latest enhancements, make the saloon unmatched in its segment. Martin Schwenk, Managing Director & CEO, Mercedes-Benz India and Santosh Iyer, Vice-President, Sales & Marketing, Mercedes-Benz India, launched the new E-Class at T&T Motors in New Delhi, today. Martin Schwenk, MD & CEO, Mercedes-Benz India commented, “Listening to our customers’ wishes and introducing the latest products and continuously honing them has been key to our customer strategy. We have to advance the launch of the new E-Class owing to the successful run out of the outgoing model much ahead of our planning and for an overwhelming interest for the new model. We have completely reimagined the new E-Class by making it more dynamic, more fun to drive and more tech enriched than ever