Toyota Kirloskar Motor launches ‘xEV SHIKSHA’ Web App to improve awareness, promote adoption of EVs

In line with the Government of India’s mission to foster adoption of electrified vehicles and following the Toyota Environmental Challenge 2050, Toyota Kirloskar Motor (TKM) today announced the launch of the xEV SHIKSHA web application. SHIKSHA, which stands for Smart Hub of Information and Knowledge about Self-Charging Hybrid for All, is an initiative to educate and create awareness among customers and the public about electrified vehicle (xEV) technologies, their benefits to them and the environment. Significant improvements in technology and a wider variety of electrified vehicle models on offer are stimulating consumer preferences. This will transform mobility in the years to come and shape the future of vehicle electrification. Through SHIKSHA, TKM aims to spread knowledge on various xEV technologies like Self-charging Hybrid Electric Vehicles, Plug-in Hybrid Electric Vehicles, Battery Electric Vehicles and Fuel Cell Electric Vehicles.  The web app can be accessed via mobile phones or computers by anyone across the country through the ‘What’s New’ section on the Toyota Bharat website (https://p-toyota.web.app/#/lots/register/auth).  To promote and popularize the xEV technologies towards greener mobility, TKM has joined hands with the Automotive Skills Development Council (ASDC) under the Skill India Mission initiative of the Government of India. Thus, the web app will also