Hero Electric and Mahindra & Mahindra announce strategic partnership in Electric mobility

Hero Electric, India’s No.1 EV company and the Mahindra Group today announced their collaborative intent as part of Hero’s growth and expansion plans to cater to the ever-growing demand for EVs in the country. The strategic partnership will create multiple synergies to help drive adoption across the country. As part of the partnership, Mahindra Group will manufacture Hero Electric’s most popular electric bikes – Optima & NYX at their Pitampur plant to meet the growing demands of the market. With this collaboration along with the expansion of their existing Ludhiana facility, Hero will be able to meet its demand of manufacturing over 1 million Evs per year by 2022. This will further enable them to drive adoption of a cleaner mode of transport. Speaking on the announcement, Mr. Naveen Munjal, MD, Hero Electric said, “The Mahindra Group has been pioneering in electric three and four wheelers for many years now while driving transition to EV across the consumer and B2B segment. With this partnership, we look to further enhance our manufacturing capabilities to meet demand and utilize Mahindra Group’s robust supply chain to reach newer centers in the country. The long-term partnership will also see both the companies make the most out of each other’s deep