Fastest growing premium motorcycle brand TVS Apache series celebrates its 5 million global sales milestone

Riding high on its premiumisation journey, TVS Motor Company, a reputed manufacturer of two-wheelers and three-wheelers globally, clocked in a global sales milestone of 5 million units for TVS Apache series, its premium motorcycle brand.  First launched in 2005, with a strong presence in over 60+ counties, TVS Apache has become one of the fastest growing sports brand world over. Building on the rich legacy of TVS Racing – the factory racing team of TVS Motor Company, TVS Apache series has been setting new benchmarks in the premium motorcycle segment with its best-in-class performance, technology, and style.  Built and developed around the Track To Road philosophy, TVS Apache has helped democratise racing and grown exponentially from just a product to a highly aspirational motorcycle brand that has been receiving overwhelming love and faith from the customers over the years and the latest 5 million sales milestone is a testament to that. In line with TVS Motor’s commitment to deliver world-class products, the TVS Apache series has seen multiple upgrades over the years with the inclusion of segment-first and exciting features like Race-Tuned Fuel Injection (RT-Fi), ride modes, Dual Channel ABS, Race Tuned Slipper Clutch, SmartXonnect and more, making it a preferred choice for riders and performance biking enthusiasts.