News
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MG Motor India records over 100% sales increase in July 2021; highest-ever ZS EV sales
MG Motor India has retailed 4225 units during July 2021, recording a 101% increase compared to same period last year. The car maker has also recorded the highest ever bookings and retail sales of ZS EV…
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Škoda Auto sales increase 234% in July
Škoda Auto, the Czech Marque, announced a 234% increase in its July 2021 sales, compared to the same period last year. The company sold 3,080 cars in July 2021, compared to 922 cars sold in…
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Honda Cars India introduces Google Assistant for 5th Gen Honda City to enhance Connected Car Experience
Honda Cars India Ltd. (HCIL), leading manufacturer of premium cars in India, today announced an enhanced version of Next Gen Honda Connect by introducing Honda Action on Google. The feature is an extension of integrated…
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Stellantis announces new brand heads for Citroën and Jeep in India
After the announcement of Roland Bouchara as CEO & Managing Director for Stellantis in India earlier in April 2021, the company has today announced key leadership appointments for its operations in India. Saurabh Vatsa and Nipun J Mahajan…
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Benelli launches Ultimate Urban Cruiser 502c in India
Benelli, the global leader in the superbike segment, announced the launch of Benelli 502c at an attractive price of INR 4.98 lakhs (ex-showroom) in India. Benelli’s Ultimate Urban Cruiser is an absolute Italian power cruiser packed with…
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Tata Motors launches Nexon EV in Nepal
In order to accelerate the adoption of EVs in Nepal, Tata Motors – India’s leading EV manufacturer, in partnership with Sipradi Trading Pvt. Ltd., has launched the popular Nexon EV in Nepal at a starting…
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Mahindra & Mahindra strengthens its commitment to achieve carbon neutrality
Mahindra & Mahindra Ltd.(M&M), is adopting a 58 MWp captive solar plant that is expected to generate about 100 million units of power annually beginning 2022. Located in Parbhani district in the Marathwada region of…
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Kia India prioritises customer convenience with new innovative offerings
Kia India, a wholly-owned subsidiary of Kia Corporation, has introduced attractive finance schemes for its customers, offering multiple flexible repayment options and other convenience benefits across its entire product portfolio, in partnership with ICICI Bank…
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SMRP BV enters into partnership with Marelli Automotive Lighting for Smart Illuminated exterior vehicle parts
Samvardhana Motherson Automotive Systems Group BV (SMRPBV), (a Motherson Group company), has signed an MOU with Marelli Automotive Lighting to explore a new technological partnership focused on smart illuminated exterior body parts. This intends to focus on…
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ATUM 1.0 e-bike from Atumobile Pvt Ltd. receives Design Patent
Atum 1.0, the café racer styled e-bike from Atumobile Pvt. Ltd., a Hyderabad-based electric vehicles start-up, has received a Design Patent for its unique design amongst all e-bikes in India.The Patent has been issued for its design which leads to a sportier riding posture, for the shape of the tank which has a 14-litre storage capacity and for its naked body structure. There are multiple riding postures – standard, sport, and cruiser – while riding a motorcycle. The R&D team at Atumobile Pvt. Ltd. has given particular attention to the riding posture of the user to make it sportier giventhe age profile and preferences of the target audience. The sporty posture is exciting and fun, and the body leans forward giving a feel of a racing bike. This sportier posture was especially chosen as Atum 1.0 is aimed atyoungsters in schools and colleges. The Design Patent was also issued for the best-in-class storage capacity afforded by Atum 1.0. The storage box, shaped like a conventional fuel tank, gives the e-bike an added attraction which is going down well withits target audience who are enjoying the experience and the convenience of a retro, café-racer styled e-bike. Traditionally, motorcycles have had to use bags or top cases to augment their meagre storage capacity.However, Atum 1.0, with its 14- litre in-built storage capacity does not require storage accessories giving it a clean look which is akin to a racing bike. Another unique feature, for which the Design Patent was granted, is Atum1.0’s naked body structure combined with its sportier riding posture. When compared to other EVs, Atum 1.0’s naked body is not covered byfaring which give the bike a pure retro feel, at the same time reducing the body weight, which today stands at just 35 kilograms. On receiving the Design Patent, Vamsi Gaddam, Founder and Chief Executive Officer, Atumobile Pvt. Ltd. said, “This is a testimony to Atumobile’s R&D team which is constantly working on bettering customer convenience and experience. Our target audience which…
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