Another exciting flag-off of ‘Great 4X4 Expedition by Toyota’- The Fourth Zonal Drive starts in the eastern region of India

Toyota Kirloskar Motor (TKM) today announced its east zonal flag-off of the 'Great 4X4 Expedition by Toyota,' bring the fourth exhilarating drive in a series of adventurous off-road journeys across India. This captivating event promises an unforgettable experience, uniting off-roading enthusiasts in the picturesque landscape of Ajodhya Hill Top, Purulia, West Bengal, from October 13th to 15th, 2023. The first of this expedition commenced in May 2023, with successful drives held in the Southern, Western, and Northern regions of India. Each of these drives offered the 4X4 fans, specially curated 4-wheel drive experience across many magnificent landscapes of the country. Further, expanding upon the triumph of its earlier regional expeditions of ‘Great 4×4 Expedition by Toyota’, this initiative stands as a reaffirmation of the company’s dedication in delivering awesome experiences to the 4×4 SUV community, igniting their passion for adventure, and championing the ethos of bringing ‘Mass Happiness’ and providing ‘Mobility for All’.  This exhilarating event features a convoy of remarkable 4-wheel drive (4WD) SUVs, including Toyota’s admired models – Hilux, LC300, Fortuner, and Hyryder AWD (All Wheel Drive). The owners of SUVs from other brands are also taking part in the fun-filled & adventurous drive of Toyota, fostering a