BMW presents JOYTOWN – India’s first-ever music and driving festival

BMW Group India presents India’s first-ever music and driving festival – JOYTOWN. The two-day immersive brand experience festival will enthral brand fans and enthusiasts in Delhi, Mumbai and Bengaluru. JOYTOWN brings together BMW, MINI and BMW Motorrad to offer one-of-a-kind experience that is a perfect mix of cars and bikes, music, entertainment and gastronomical delights. Witness jaw dropping stunts / drifts performed by experts on BMW cars and BMW Motorrad bikes. Witness experts showcasing the power and agility of BMW M cars and the prowess of BMW xDrive. Experience first-hand the driving dynamics of BMW sedans and the legendary MINI go-kart feeling on specially designed track under expert supervision. The schedule for multi-city JOYTOWN is – Delhi                  –            10 – 11 December 2022 at Jawahar Lal Nehru Stadium Mumbai              –             07 – 08 January 2023 at Bandra-Kurla Complex Bengaluru          –            28 – 29 January 2023 at Manpho Convention Centre Mr. Vikram Pawah, President, BMW Group India, said, “JOYTOWN is a unique melange of bespoke experiences intersecting BMW, MINI and BMW Motorrad, music and culinary offerings. We are thrilled to present India’s first-ever music and driving festival which is specially designed for automotive enthusiasts and their family members. It’s an exclusive