Ford introduces new EcoSport SE featuring global design cues at INR 10.49 lakh

Expanding choices & delivering what consumers want and value, Ford India today introduced a brand-new variant to the EcoSport lineup, priced at INR 10.49 Lakh for petrol and INR 10.99 lakh diesel variants. Christened Ford EcoSport SE, the new variant features design cues borrowed from its American & European peers, where the compact SUV is sold without a rear-mounted spare wheel. “Customers increasingly follow global benchmarks in design and look for things that are unique and distinctive, just like the new EcoSport SE,” said Vinay Raina, executive director, Marketing, Sales & Service at Ford India. “The SE carries forward EcoSport’s fun to drive credentials as well as its rich legacy of outstanding safety and best-in-segment technologies like SYNC 3.” Apart from an elegantly designed tailgate and a new, dual-tone rear bumper that sports a silver applique, the SE variant retains EcoSport’s butch, robust appeal with a bold grille, 16-inch alloys and high ground clearance that enhance its SUV credentials.  Ford EcoSport SE comes with an easy to use puncture kit that will enable owners to repair tyre damage within minutes, without the hassle of removing the tyre from its slot. Introduced in Titanium trim, the EcoSport SE carries forward the legacy