Mahindra marks 100,000 units production milestone of All-New Thar

Mahindra & Mahindra Ltd., pioneers of the SUV segment in India, today, is proud to announce that its iconic off-roader, the All-New Thar, has reached a significant production milestone of 100,000 units. With its unmissable presence, powerful performance, and versatile features, the Thar has become an aspiration for today’s new-age Indian buyers. The All-New Thar has achieved this production milestone in less than 2.5 years, and it highlights the popularity and success of this SUV in India. The All-New Thar has captured the imagination of people with its impressive design, features, and capabilities. The SUV while maintaining its all-terrain capabilities, also offers a more comfortable and plusher ride, making it a lifestyle SUV that is perfect for city and highway driving as well. The Thar has changed the definition of a lifestyle SUV, offering customers the best of both worlds – the thrill of adventure and the modern dynamics of an SUV. Veejay Nakra, President – Automotive Division, M&M Ltd. said, "We are incredibly proud to reach this significant milestone of 100,000 units of the Mahindra Thar. It is an SUV that has captured the imagination and hearts of adventure and lifestyle enthusiasts alike. We have seen the Thar evolve from