Tata Motors’ SOUL introduces ‘Connect with SOUL’

Tata Motors’ exclusive SUV Owners’ community – SOUL, today announced the launch of its virtual connect property – Connect with SOUL, a webinar series with an objective to Keep the Explorer spirit alive within the community members during these testing times. With this aim in mind and in a bid to strengthen ties among the SOUL members during the lockdown period, the Company is introducing a first of its kind virtual initiative for the community by setting up a series of webinars offering an avenue for the members to partake in engaging activities and experiences from the convenience and safety of their homes. The flag off session of the webinar series is scheduled for 29th August, 2020 where members will get a chance to reminisce and bond over the memories from their past Iconic Drives & Retreats over a Virtual Catch-up meet. Additionally, to re-kindle the same spirit of adventure, that the community stands for, the future webisodes of this exciting #ConnectWithSOUL series, will also offer new virtual experiences, DIY workshops including vehicle maintenance, skill sessions etc. The platform will cater to 15000+ members of the SOUL community, where the sessions can be accessed through easy registrations on the program