TKM’s new initiative – T Care – aims at elevating customers’ ownership experience

 In its constant endeavour to exceed customer expectations by delivering exceptional experiences, Toyota Kirloskar Motor (TKM) today announced the introduction of “T CARE”, an innovative initiative aimed at delivering a holistic ownership experience to their esteemed customers. T CARE integrates a range of supports with value-added proposition under a single brand, ensuring that every engagement with the customer reflects Toyota’s core values of reliability, quality, and exceptional care. Driven by a customer-centric approach, “T CARE” provides a comprehensive range of services that demonstrates the company’s dedication to enriching customer delight and fostering long-term relationships. Covering everything from presales to aftersales and repurchases, T CARE integrates these offerings under one unified brand that includes, to name a few,    T DELIVER brings unique last mile logistics of new car delivery via flatbed trucks, ensuring the vehicles reach their final Toyota touch point in brand new condition. T GLOSS offers end-to-end car detailing services, keeping the customers’ cars in top condition always T WEB provides a user-friendly online platform for purchasing Toyota vehicles, providing customer convenience T ASSIST offers 24/7 roadside assistance for 5 years, ensuring timely support to the customers T SECURE provides peace of mind with an extended warranty for an additional 2 years T SMILE offers customizable, hassle free