Ironclad Plans

Meet Bangalore-based Suhas Rajkumar, 24, whose company Simple Energy, has been doing some ground-breaking work in the field of automotive design. Getting ready to launch a scooter followed by a motorcycle, Rajkumar, tells TURN OF SPEED about all that goes into a getting a product, right from envisaging it until it is manufactured and ready to be launched. TOS: You have a degree in Architecture and you have gone and created this scooter. How did the idea come about? SR: I have always had my passion for the automobile and have loved designing since my childhood. I feel that any problem can be solved via a design approach. My previous start-ups in graphic design solutions to starting a Robotics firm, which didn't take off, to local racing events, (with a passion towards high-end motorcycles) and to developing connections in the auto industry, everything I did led towards what I have loved. Finally, in late 2018, I decided to follow my passion for developing products in the automotive industry as there was an opportunity to develop a better Electric Vehicle (EV) and established a firm which would not only make long-range EVs but also which would set design standards. Today, we are working on the Mark 2 and