Carmakers take the connected tech road to customers

With cars becoming an extension of a person and his/her personality, the need to stay connected 24/7 has become a war cry for buyers and vehicle manufacturers are doing all they can to ensure a high level of customer satisfaction. And that effort calls for a lot of connected technology inside a vehicle that keeps the user seamlessly fused with the world outside.  Thus, it is not surprising that vehicle connectivity ranks among the top global automotive megatrends along with electrification, autonomous mobility, shared mobility and artificial intelligence, among others. In India, where tech walks the car talk, a high level of in-vehicle connectivity has become a must-have when considering vehicle purchase and passenger vehicle manufacturers are pulling out all the stops to ensure that their vehicles are equipped with all the bells and whistles on the connectivity front.   We connected with some leading car manufacturers to know more about the connected vehicle technologies in their existing model range and future trends.  Hyundai connects via Blue-link  Recognising the customer shift towards 24/7 connectivity, Korean carmaker Hyundai Motor India plugged into the mega trend wave in 2019. The company introduced its Blue-link connected car tech in May 2019 and since then