Technological Transformation

With a torrent of technological advancements in the 21st Century, it sure is a tremendously exciting time for the auto industry. On National Technology Day, here’s what movers and shakers from the world of auto and tech, both, legacy and new-age, have to say about emerging technologies and the way the future of everything auto is shaping up. All of these point in one direction – that of technological transformation – which is taking over our lives and how!  Randeep Singh Khokar, Head – Electrical & Electronics Engineering, Tata Motors Passenger Vehicle (TMPV) “Innovation is deeply embedded in our DNA and demonstrated through our path breaking products and services. Customers expect their vehicles to be experiential than being merely functional and this can be achieved with the power of technology. Software and emerging technology have become indispensable components contributing towards the curation of elevated driving experiences. The car indeed must now be seen as “software on wheels”. Auto OEMs must strive to naturalize the process of software incorporation, especially vis-à-vis s. A paradigm shift to a cloud-first approach, similar to what happens with mobile phones, will be critical in providing a compelling and harmonious experience. Tata Motors has already forayed into the