Used cars to lead auto revival
Revival of auto demand will happen through the used car market while millennials gun for entry-level cars.
07/08/2020
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MUMBAI
Millennials are keen to buy used cars in order to travel safely to work as well as for their leisure in the Post-Covid world. In fact, an OLX Study, OLX Auto Note 4th Edition, conducted between April and July 2020 said 70% of respondents in semi-urban areas want to go in for used cars and have budgets in the region of INR 3 to 3.5 Lakhs. Inquiries on auto websites that sell cars have also gone up considerably. Fewer lockdown restrictions in smaller towns and an improving agri-economy have also boosted the prospects for used cars in the hinterland. Savvy used car dealers will guide customers through online platforms – many of them millennials — and will play a major role boosting used car sales in the post-Covid era. These are among some of the key findings of a study of 3800 buyers by OLX, which says that 56% of those surveyed, plan to buy a new car (new as well as used car) in the next 3-6 months. Of these, a whopping 54% are keen to buy a used car with their preference being for entry-level models. The key reason being that 72% of respondents have reduced their car-buying budget due to COVID-19. The need
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